TikTok’s looking to give users more insight into how their personal data is being used for ad targeting in the app, with the addition of a...
Conversational commerce platform Attentive has launched a new text-to-buy solution built with Shopify’s Shop Pay payments tool. Customers can now buy directly when in an SMS...
As it works to mitigate the impacts of Apple’s ATT update, which has reduced its data tracking capacity, leading to a significant loss in ad effectiveness...
Pinterest has added another way to drive traffic from your Idea Pins (the platform’s take on Stories) with a new Board Sticker option, which enables you...
Twitter has launched a new program that will enable student athletes to generate income from replays of their highlights within tweets, with ads inserted into their...
YouTube’s rolling out an update to its Studio Editor trim feature, which will make it easier to cut segments from your longer uploads into shorter clips....
LinkedIn has launched a new, dedicated community for B2B marketers, with the LinkedIn Collective designed to ‘inspire excellence and success’ for B2B strategists specifically. The community...
With changes coming to cookie tracking, marketers need to ensure that they’re updating their approach to digital tagging, in order to track performance as best they...
With changes coming to cookie tracking, marketers need to ensure that they’re updating their approach to digital tagging, in order to track performance as best they...
As we move closer to the holidays, Meta has launched a new ad education platform, to help ensure that brands are able to make the most...
