Content has become a traditional marketing channel for many SaaS companies. According to ProfitWell, content companies are likely to see 30 percent higher growth rates and...
Marketing, traditional or digital, relies mostly on human psychology. As a marketer, you can follow a few fundamental customs that have worked for similar businesses in...
Content marketing has been overly complicated, explained, and misunderstood for TOO LONG. You know your brand needs it, you want to do it, but you’re afraid...
Opinions expressed by Entrepreneur contributors are their own. In today’s world of digital publications, online shopping and influencer recommendations, more media outlets are turning to affiliate...
In part one we spoke about how Rick Mariano has helped build LocalEdge to provide high volume digital marketing services at a low cost. In this...
Historically, many businesses started their content marketing programs because they believed it would help them rank higher for organic search results. When their target audiences would...
Countdown clocks, limited seating, only X items left in stock … does scarcity marketing work for you? If so, why? Scarcity marketing and the Fear of...
Hashtags play an important role on different social media platforms. Finding and using the right hashtag to increase the organic reach of your brand is a...
Your brand, and how it’s utilized in your marketing, must be done in a careful and thoughtful manner, and the colors that you use to represent...
Predictive analysis is often applied to manage supply chains and business operations and to analyze consumer behavior. According to Statista.com, predictive analysis is here to stay...