Facebook offers many ways to test the performance of your Facebook ads before they go live.
This seemed to come as a bit of a shock to some, but I think there are three reasons why it makes total sense. Reason 1. Google...
Caitlin Strempel is the entrepreneur behind several successful, growing projects. A combination of shiny object syndrome and learning how to pivot and follow her passions and...
Microsoft has announced the preview releases of its new Bing search engine and Edge web browser are coming to mobile, complete with AI-powered chat. Since the...
Algorithms are at the heart of marketing and martech. They are used for data analysis, data collection, audience segmentation and much, much more. That’s because they...
So you want to learn how to become an Amazon affiliate? It seems simple, but you should be careful. If done improperly, you can lose your...
Designed to facilitate professional connections, LinkedIn Ads can be one of the best platforms in your marketing arsenal – if you know how to use it....
Marketing isn’t just for getting new clients. Hiring is more than just filling a role or getting a job done; it’s about building a high-performance team...
The great thing about pop-ups: they work. Put the right offers on the right pages and you’ve got yourself a lead-generating machine. The tough thing about...
I’ll have to admit: ChatGPT is cool. I don’t think we expected AI to come this far so soon. But it doesn’t mean every free “ChatGPT prompt”...