When it comes to B2B marketing, LinkedIn is the place to be. And with good reason. Between the more “professional” nature of the platform and its...
TikTok denied that sensitive user information was accessible to China-based employees. The CEO of TikTok offered a strong rebuttal over a news report alleging unsecure handling...
Could the web be owned and governed by its users? That’s what Web 3.0 offers, a decentralized web where individuals have control over their own sections...
After helping to grow Google’s advertising business for over 15 years, Sridhar Ramaswamy began to feel Google’s dependence on ads was limiting the quality of search...
There’s an old maxim in the marketing world, “content is king.” This has been true as long as search engine optimization has been around, and probably...
Until recently, knowing how TikTok’s search algorithms worked was as unlikely to help you earn money as knowing how to sew buttons on eggs. But in...
In my last article, we saw that artificial intelligence is getting better and better at answering our questions, regardless of the subject matter or the sector....
Content marketing has been gaining popularity steadily. More and more companies, e.g., Shopify, Beardbrand, and us too, have succeeded using this type of marketing. If you’re...
Pillar pages are high-level introductions to a topic. They then link to other pages, which are usually more detailed guides about parts of the main topic. Altogether,...
🚨 Call the SEO word police. These days in the SEO world, sometimes it’s more complicated than ever to tell what’s hot and what’s not when...