Google’s algorithm is built around understanding content and search queries and making the answers accessible to users in the most convenient manner. These seven insights show...
Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “keyword stuffed,” but here’s a...
Google published a short video that answers if a website theme affects SEO. John Mueller, the video host, answered that yes, a website theme will affect...
In a Google Webmaster Office Hours Hangout, Google’s John Mueller was asked whether a call to action placed at the top of the page and above...
What are the real reasons Google is rewriting title tags? What technology is powering these article rewrites and what does it mean for how publishers and...
Years ago, I worked with a sales coach who insisted that I was selling my services all wrong. She’d get on the phone with my prospects...
Lighthouse, the technology that powers audits in Chrome Dev Tools and PageSpeed Insights updated to version 8.3.0. The new version features bug fixes and incremental improvements...
Top Google rankings are a pinnacle of online business success. According to Backlinko, the first result on Google gets 31.7 percent of all clicks — while...
Google’s John Mueller confirms a webpage’s original title will still be used for ranking purposes even when it’s replaced in SERPs. This is stated during the...
Google’s John Mueller answered a question about why a thousand pages were dropped from a variety of Search Console reports. He explained a wrinkle in how...
