Snapchat has shared some new insights into the power of its app for driving more intimate connections, and the value that can hold for advertisers –...
You enjoy posting on social media, and seeing the engagement that comes with it, and with social platforms being part of your life since forever, you’re...
Updated July 20, 2022 It’s impossible for your content to hit the mark when you don’t focus on your aim. Yet, content marketers do it every...
Twitter had conducted a new study into the impact that brand mentions within tweets have on actual shopping behaviors, and whether product discussions in the app...
Whether you like it or not, ‘sexting’, and sending nude images via social media and messaging apps, are now common elements of modern teen interaction. That...
Whether you’re paying attention to it or not, gaming has become a key pillar of modern online culture, with gaming creators now more influential than ever,...
This is an interesting case study in how smaller changes and policy tweaks, in relative terms, can have a big impact on user behavior online. Last...
Looking for a marketing-related read for the long weekend? LinkedIn has published the second edition of its ‘Big Thinking’ digital magazine, which includes a range of...
Looking for ways to optimize your Twitter marketing approach, and make the most out of your brand tweeting efforts? This will help – among its various...
Research has shown that Gen Z consumers are increasingly looking to spend with brands that take a stand on social issues, with social media platforms providing...