The steps social platforms are taking to make products more shoppable to fit pandemic-era digital behaviors appear to be worth the effort. A new survey of...
Gay dating and social networking platform Grindr says it will use some $384 million raised by going public to expand and improve its service. – Copyright...
Social media is one of the best ways to amplify your brand and the great content you’re creating. But it isn’t enough to just post content...
In April, BeReal – a social media app that hosts many Gen Z users, saw 315% YoY daily download growth. Meanwhile, another popular Gen Z app...
Online content creators became pillars of nearly every successful marketing approach as influencer marketing blossomed into an industry worth more than $13.5 billion globally in 2021. ...
Philippine social media has exploded with support for presidential election favourite Ferdinand Marcos Junior – Copyright AFP Jam STA ROSA Ferdinand Marcos Junior appears on the...
There are many emerging social media platforms that marketers would be wise to take note of. These new platforms enable digital marketers to better connect with...
When it comes to building effective social media ad campaigns, the biggest question isn’t “how much should I spend?” It’s “for every dollar I spend, how...
Web 3.0 is here. Have you considered a social media audit? Look in the mirror and ask, “Is my social media stuck in a Web 2.0...
Social media operators face a conundrum dealing with content labeled satire, which may also be harmful misinformation. — © AFP Nina LARSON The rise of social...