New data from BrightEdge shows significant changes to Google AI Overviews, prioritizing topic-specific sites and a stronger focus on ecommerce ahead of the year-end shopping season....
While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best...
Google’s Martin Splitt answered a question about how Googlebot responds to a pre-render meta tag that has the value of 404 page not found. It’s a...
YouTube has added a new time targeting element to its Masthead Ads, which will enable brands to display their promotions in key times leading up to...
When most people think of hyperlinks, they think of connecting two different web pages — such as a blog and landing page — together. But that’s...
Marketers tend to think of account-based marketing (ABM) as though it is one technique or approach. It isn’t. It changes depending on the type of product...
Google’s John Mueller was asked about thin content issues on the last webmaster hangout and John explained this generally applies to the site as a while...
This seems like a logical and obvious update for Pinterest’s new Idea Pins. As shown in this image, posted by blogger Yasser Massod, Pinterest is testing...
Google’s John Mueller provided answers to the problem of whether to create international sections within an existing site or to build entirely new sites. I asked...
YouTube has added a new advanced analytics option to YouTube Studio which enables you to visualize the performance of your uploads by the focus topic of...