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How Organizations Are Leveraging Augmented Reality in Recruitment Post Covid-19



How Organizations Are Leveraging Augmented Reality in Recruitment Post Covid-19

Recruitment continues to evolve with the introduction of augmented reality (AR) in the hiring process. 

The popularity of augmented reality during the covid-19 pandemic has created a revolution in the corporte world.

AR in recruitment not only offers recruiters a whole new experience at hiring a candidate but also offers candidates a chance to understand the work culture of a company, much before joining.

Cutting-edge technologies such as AR can make a real difference in recruitment as well as training. Augmented reality can help recruiters to identify the perfect fit for the job by looking at their sense of making a decision or testing their capabilities.

AR can also be an effective way to show candidates what their future workplace will look like. 


Augmented Reality in Recruitment Post Covid-19

Augmented reality is a technology that is witnessing continuous development and implementation across various industries, now, including the recruitment sector too. With AR, recruiters can give their potential employees an immersive tour of their future workplace. Candidates can be expected to get overwhelmed with the amenities at the workplace and are likely to show greater interest in joining an organization.

Today, candidates do not care just about the remuneration. They expect the work culture to be inspiring too. AR can help candidates gauge the work culture at their future workplace and help them make confident decisions. Similarly, recruiters would also be sure that the candidates they are hiring are comfortable with their ethics and values, which helps in bringing down attrition levels. Candidates can plan on attaching AR videos with their CVs, immersing a recruiter in the demonstration of their skill sets.

Additionally, with the help of wearable devices powered by AR technology, recruiters can monitor the stress levels of candidates throughout the interview process.

Companies Are Now Recruiting Via Augmented Reality Games

A French postal service, Formapost, had an issue with employee retention. They installed AR games in their company that allowed potential candidates to experience a week in the office through these games. The games included realistic scenarios like waking up early in the morning, learning the postal work, understanding job ethics, and managing realistic work expectations. Consequently, with the help of AR, the company obtained a considerable fall in the dropout rate.

A security company, GCHQ, organizes for its candidates a game called CanYouCrackIt. They allow candidates to play the game and identify the hidden code. If the candidate is successful in identifying the code, then, they are taken forward to the next round of recruitment. The game helped the company reduce the time wasted on irrelevant candidates.

Several companies have now started realizing the benefits of AR in recruitment. There is, however, a lot to unfold and accomplish for fully integrating AR technology in the recruitment sector. But looking at the rate at which AR is expanding, we can assure that it will significantly change the future of recruitment.

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Which Subscriptions are Brits Cancelling this Year?



Which Subscriptions are Brits Cancelling this Year?

A new study from online data experts at VPN Overview has revealed which popular online subscription services are most likely to be cancelled this year.

Using Google search data, the study analysed the number of searches around cancellations. 

The data revealed, “Cancel Amazon Prime” has received the most searches in the last 12 months, with 232,540 on average. 

As the cost of living continues to soar, new research shows Brits are sacrificing their online subscriptions in a bid to save money.

Recent studies show the average household spends £41.70 on online subscriptions each month in 2022, however, with services such as Amazon Prime hiking their prices, it’s no surprise to find that an increasing number of Brits are trying to cancel.

To find out more, online data experts from VPN Overview analysed Google search data to reveal which subscription services are receiving the highest number of searches around cancellations.

Comparing searches YOY from 21 to 22, the data also reveals which subscriptions have received the highest percentage increase overall.


With 232,540 Google searches in the last 12 months, Amazon Prime is the subscription service most likely to be axed by Brits, followed by Spotify which received 220,340 searches overall.

Both streaming services have recently hiked their prices; Amazon Prime in September, when monthly prices jumped from £7.99 to £8.99, and Spotify at the end of 2021 when family accounts increased from £12.99 to £13.99. It’s also been reported that Spotify are planning a further increase at the end of this year.

Sky TV is next on the list with 163,340 searches around cancellations. An all-inclusive Sky TV package comes in at £110.00 per month, which is no doubt a high price to pay during the cost-of-living crisis.

In fifth place comes Netflix (163,340 searches), followed by Audible, an Amazon-owned platform for audiobooks

Further down the list, queries such as ‘cancel Now TV’ and ‘how to cancel Now TV’ have received 91, 220 UK searches, whilst Amazon Music has received 70.080 and Disney Plus tallied up 49,090.

Which search terms have the highest YOY increase in 2022?

Alongside annual searches, the study also analysed which online subscriptions have the highest YOY increase, suggesting a further surge of cancellations this year.

Sky TV has seen the biggest increase in searches around how to cancel, with the data revealing a 40.53% surge YOY.

This is followed by Apple TV with a 37.25% increase and Netflix with 35.44%. Spotify isn’t far behind with searches for ‘cancel Spotify’ increasing by 31.82%.

Live and on-demand sports streaming platform, Dazn, also makes the list with a 19.05% increase along with BT Sport (18.35%).

Finally, Brits are saying goodbye to Discovery plus, which has seen an increase of 15.97% and Britbox with an increase of 4.72%.



A spokesperson from VPN Overview commented: “It’s interesting to see such a high number of searches around cancelling subscription services which are often part of our daily lives. However, as the cost of living continues to rise and these services hike their prices, it’s no surprise to see people sacrificing their premium packages.”

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