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How Organizations Are Leveraging Augmented Reality in Recruitment Post Covid-19



How Organizations Are Leveraging Augmented Reality in Recruitment Post Covid-19

Recruitment continues to evolve with the introduction of augmented reality (AR) in the hiring process. 

The popularity of augmented reality during the covid-19 pandemic has created a revolution in the corporte world.

AR in recruitment not only offers recruiters a whole new experience at hiring a candidate but also offers candidates a chance to understand the work culture of a company, much before joining.

Cutting-edge technologies such as AR can make a real difference in recruitment as well as training. Augmented reality can help recruiters to identify the perfect fit for the job by looking at their sense of making a decision or testing their capabilities.

AR can also be an effective way to show candidates what their future workplace will look like. 


Augmented Reality in Recruitment Post Covid-19

Augmented reality is a technology that is witnessing continuous development and implementation across various industries, now, including the recruitment sector too. With AR, recruiters can give their potential employees an immersive tour of their future workplace. Candidates can be expected to get overwhelmed with the amenities at the workplace and are likely to show greater interest in joining an organization.

Today, candidates do not care just about the remuneration. They expect the work culture to be inspiring too. AR can help candidates gauge the work culture at their future workplace and help them make confident decisions. Similarly, recruiters would also be sure that the candidates they are hiring are comfortable with their ethics and values, which helps in bringing down attrition levels. Candidates can plan on attaching AR videos with their CVs, immersing a recruiter in the demonstration of their skill sets.

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Additionally, with the help of wearable devices powered by AR technology, recruiters can monitor the stress levels of candidates throughout the interview process.


Companies Are Now Recruiting Via Augmented Reality Games

A French postal service, Formapost, had an issue with employee retention. They installed AR games in their company that allowed potential candidates to experience a week in the office through these games. The games included realistic scenarios like waking up early in the morning, learning the postal work, understanding job ethics, and managing realistic work expectations. Consequently, with the help of AR, the company obtained a considerable fall in the dropout rate.

A security company, GCHQ, organizes for its candidates a game called CanYouCrackIt. They allow candidates to play the game and identify the hidden code. If the candidate is successful in identifying the code, then, they are taken forward to the next round of recruitment. The game helped the company reduce the time wasted on irrelevant candidates.

Several companies have now started realizing the benefits of AR in recruitment. There is, however, a lot to unfold and accomplish for fully integrating AR technology in the recruitment sector. But looking at the rate at which AR is expanding, we can assure that it will significantly change the future of recruitment.

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Artificial Intelligence in the 4th Industrial Revolution



Artificial Intelligence in the 4th Industrial Revolution

Artificial intelligence is providing disruptive changes in the 4th industrial revolution (Industry 4.0) by increasing interconnectivity and smart automation.

Industry 4.0 is revolutionizing the way companies manufacture, improve and distribute their products. 

What Makes Artificial Intelligence Unique?

Artificial intelligence (AI) makes it possible for machines to learn from experience, adjust to new inputs and perform human-like tasks.

It allows computers to think and behave like humans, but at much faster speeds and with much more processing power than the human brain can produce.

AI offers advantages of new and innovative services, and the potential to improve scale, speed and accuracy. 


There are 3 types of artificial intelligence:

  • Artificial narrow intelligence (ANI), which has a narrow range of abilities.

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  • Artificial general intelligence (AGI), which is on par with human capabilities.

  • Artificial superintelligence (ASI), which is more capable than a human.


Artificial intelligence can also be classified as weak or strong. 

Weak AI refers to systems that are programmed to accomplish a wide range of problems but operate within a predetermined or pre-defined range of functions. Strong AI, on the other hand, refers to machines that exhibit human intelligence.


Artificial intelligence has several subsets:

Most AI examples that you hear about today – from chess-playing computers to self-driving cars – rely heavily on deep learning and natural language processing.

What is the Fourth Industrial Revolution?


The Fourth Industrial Revolution is the current and developing environment in which disruptive technologies and trends such as the Internet of Things (IoT), robotics, virtual reality (VR) and artificial intelligence (AI) are changing the way modern people live and work. The integration of these technologies into manufacturing practices is known as Industry 4.0. 

The first industrial revolution used water and steam power to mechanize production.

The second used electric power to create mass production.


The third used electronics and information technology to automate production.


The fourth Industrial revolution is characterized by a fusion of technologies that is blurring the lines between the physical, digital, and biological spheres, with rising emerging technologies, as real AI, Narrow AI/ML/DL, robotics, automation, materials science, energy storage, the Internet of Things, autonomous vehicles, 3-D printing, nanotechnology, biotechnology, neurotechnology, cognitive technology, and quantum computing. It implies radical disruptions to everything, industries, jobs, works, technologies, and old human conditions. In its scale, scope, complexity, and impact, the AI transformation will be unlike anything humankind has experienced before.

The Role of Artificial Intelligence in the 4th Industrial Revolution

Artificial intelligence is making companies make the best use of practical experience, even displacing traditional labor and becoming the productive factor itself. 

It offers entirely new paths towards growth for manufacturing, service, and other industries, reshaping the world economy and bringing new opportunities for our societal development.

As AI begins to impact the workforce and automation replaces some existing skills, we’re seeing an increased need for emotional intelligence, creativity, and critical thinking.

Zvika Krieger, co-leader of the World Economic Forum’s Center for the Fourth Industrial Revolution.

Deploying AI requires a kind of reboot in the way companies think about privacy and security, As data becomes the currency of our digital lives, companies must ensure the privacy and security of customer information.

Businesses will need to ensure they have the right mix of skills in their workforce to keep pace with changing technology. 


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