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Show and Hide Content via the Block Visibility WordPress Plugin

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Nick Diego’s Block Visibility is not the only plugin to take on the challenge of controlling when blocks are visible on the front end. Other plugins like EditorsKit do a fine job of it. However, Block Visibility is a solution users should not overlook, even if they have already begun testing other options.

Diego first released the plugin in August 2020. Since then, he has added routine updates that have added value without shifting its focus.

One of the biggest reasons to use this plugin is that it is a standalone project. It is purely about doing one thing and doing it well. Its settings are all about giving users complete control over how they want to manage block visibility. From my experience with it, the plugin does its job better than alternatives.

It may not have a large number of installs, but if its five-star rating on WordPress.org is any indication, it at least has a happy user base.

Diego does have plans for a pro add-on. The tentative release date is set for Spring 2021. He seems to be moving forward with that launch after adding some foundational code in the recent version 1.4 release.

“As Block Visibility grows, there will be advanced and/or niche functionality that will be useful for certain users,” wrote Diego in the 1.4 release announcement. “Think integrations with other third-party plugins. There will always be a free version of the plugin but some of these additional features will ultimately be provided by a premium (paid) add-on called Block Visibility Pro.”

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In my previous job, one of my primary products focused on membership solutions. There is a seemingly endless number of possibilities that users dream up to control content visibility. I have little doubt that a pro add-on is necessary for catching all of the edge cases.

How the Plugin Works

Block Visibility is easy to use. End-users click a toggle switch, select from a date-picker, or tick a radio box. Their blocks are shown or hidden on the front end based on their selections. It does not get much simpler than that.

The plugin adds a new “Visibility” tab for each block, which displays the visibility controls. The exception to this is for inner blocks. For example, the Columns block has controls, but the inner Column blocks do not. However, this can be enabled for inner blocks via the “Full Control Mode” on the plugin’s settings screen.

There are three primary types of options:

  • Hide the block from everyone.
  • Time-based start and stop dates for displaying.
  • Visibility by user role.
Block Visibility plugin controls in the WordPress block editor.
Block Visibility’s controls in the inspector.

Hiding the block from everyone might be useful for users who are testing on a page or for blocks that are a work in progress. Start and stop dates create the potential for drip or trial content on membership-based sites, especially when combined with the role-based visibility options.

These basic options will cover the majority of scenarios that the average user will need them for.

One of the nicer features of the plugin is that it adds a transparent gray overlay, dashed border, and icon to each block that has visibility options set. This is shown when the block is not selected in the editor. It is one of those small touches that make the plugin useful.

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Block Visibility plugin gray overlay when a block is not selected.

 

Overlay for blocks with visibility options.

There is one confusing piece of the UI. There are two instances where there is a “public” option. That label immediately makes me think that the block should be visible to everyone. However, reading the description is necessary. These options are for showing content to logged-out users only. I would rather see these two options renamed to “logged out” for clarity.

A Promising Future

While Block Visibility is a solid plugin right now, we are barely scratching the surface of what will be possible in the long run. In version 1.4, released two weeks ago, Diego added preliminary compatibility with Full Site Editing. This means visibility options will no longer be confined to the post or page content.

“Once every piece of content on a website is a ‘block,’ you will be able to easily control the visibility of practically anything on a WordPress website,” wrote Diego in the version 1.4 announcement post. “From dynamic navigation menus to user specific headers and footers, the possibilities are endless!”

Gutenberg’s site editor is a beta feature right now, but the plugin’s integration seems to already work well. I ran a quick test to show a custom nav menu to shop customers only. I had no problems on my end.

Using the Block Visibility plugin with the Gutenberg site editor.

 

Setting visibility options for a menu in Gutenberg’s site editor.

Users will not be limited to such basic needs in the future. Imagine showing ads in a sidebar to logged-out users. Imagine adding a time-sensitive holiday sale banner in the header. Imagine designing a homepage template that displays different content to subscribers vs. visitors.

There are ways to do all of this today by piecing various plugins together, using custom shortcodes, or writing code. However, when an entire site is made of blocks, you only need one method to control anything’s visibility. Literally.

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Welcome to a More Powerful WP-Admin Experience – WordPress.com News

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Welcome to a More Powerful WP-Admin Experience – WordPress.com News

The wp-admin experience you know and love comes to WordPress.com.

As Automattic CEO Matt Mullenweg teased in a January blog post, our team at WordPress.com is working hard to enhance our developer experience. Improving what you see in your dashboard when you log into WordPress.com is one of our biggest goals.

Today, we’re excited to unveil a more powerful wp-admin experience (if you know, you know), which will soon be available to all sites on Creator and Entrepreneur plans. Read on to find out how to get early access.

Don’t call it a comeback

For many years, the default view for WordPress.com users has been a modernized, more friendly version of the classic WordPress experience. Around the office, we call this interface “Calypso.” It offers sleek post/page management, easy profile edits, built-in tips and resources for starting or growing your site, and more.

While the Calypso interface is ideal for some folks, we’ve heard from a lot of developers that you’d prefer easy access to the classic WordPress dashboard experience. So, we’re doing just that by making it possible for wp-admin to be the default view when you log in. 

Our mission here is to empower our power users—those on Creator and Entrepreneur plans—to leverage WordPress to its fullest. This update promises:

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  • Enhanced flexibility: Tailor your interface to seamlessly match your workflow.
  • A familiar, WordPress-centric experience: Enjoy an interface that feels right at home, mirroring the robust capabilities you expect from other WordPress hosts.
  • Superior management for complex sites: Handle sophisticated sites and client projects with ease.

While this initial launch is for Creator and Entrepreneur subscribers, our commitment extends to all WordPress.com users. We’re excited about the possibility of expanding these features to everyone in the future. 

Join the early access list

To access the wp-admin interface you know and love, please join our email list below to be considered for early access.

And stay tuned for even more updates coming your way, including a few menu and navigation changes that you won’t want to miss.


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How We Built a New Home for WordPress.com Developers Using the Twenty Twenty-Four Theme – WordPress.com News

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How We Built a New Home for WordPress.com Developers Using the Twenty Twenty-Four Theme – WordPress.com News

In the last few weeks, our team here at WordPress.com has rebuilt developer.wordpress.com from the ground up. If you build or design websites for other people, in any capacity, bookmark this site. It’s your new home for docs, resources, the latest news about developer features, and more. 

Rather than creating a unique, custom theme, we went all-in on using Twenty Twenty-Four, which is the default theme for all WordPress sites. 

That’s right, with a combination of built-in Site Editor functionalities and traditional PHP templates, we were able to create a site from scratch to house all of our developer resources. 

Below, I outline exactly how our team did it.

A Twenty Twenty-Four Child Theme

The developer.wordpress.com site has existed for years, but we realized that it needed an overhaul in order to modernize the look and feel of the site with our current branding, as well as accommodate our new developer documentation

You’ll probably agree that the site needed a refresh; here’s what developer.wordpress.com looked like two weeks ago:

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Once we decided to redesign and rebuild the site, we had two options: 1) build it entirely from scratch or 2) use an existing theme. 

We knew we wanted to use Full Site Editing (FSE) because it would allow us to easily use existing patterns and give our content team the best writing and editing experience without them having to commit code.

We considered starting from scratch and using the official “Create Block Theme” plugin. Building a new theme from scratch is a great option if you need something tailored to your specific needs, but Twenty Twenty-Four was already close to what we wanted, and it would give us a headstart because we can inherit most styles, templates, and code from the parent theme.

We quickly decided on a hybrid theme approach: we would use FSE as much as possible but still fall back to CSS and classic PHP templates where needed (like for our Docs custom post type).

With this in mind, we created a minimal child theme based on Twenty Twenty-Four.

Spin up a scaffold with @wordpress/create-block

We initialized our new theme by running npx @wordpress/create-block@latest wpcom-developer

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This gave us a folder with example code, build scripts, and a plugin that would load a custom block.

If you only need a custom block (not a theme), you’re all set.

But we’re building a theme here! Let’s work on that next.

Modify the setup into a child theme

First, we deleted wpcom-developer.php, the file responsible for loading our block via a plugin. We also added a functions.php file and a style.css file with the expected syntax required to identify this as a child theme. 

Despite being a CSS file, we’re not adding any styles to the style.css file. Instead, you can think of it like a documentation file where Template: twentytwentyfour specifies that the new theme we’re creating is a child theme of Twenty Twenty-Four.

/*
Theme Name: wpcom-developer
Theme URI: https://developer.wordpress.com
Description: Twenty Twenty-Four Child theme for Developer.WordPress.com
Author: Automattic
Author URI: https://automattic.com
Template: twentytwentyfour
Version: 1.0.0
*/

We removed all of the demo files in the “src” folder and added two folders inside: one for CSS and one for JS, each containing an empty file that will be the entry point for building our code.

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The theme folder structure now looked like this:

A WordPress child theme folder structure

The build scripts in @wordpress/create-block can build SCSS/CSS and TS/JS out of the box. It uses Webpack behind the scenes and provides a standard configuration. We can extend the default configuration further with custom entry points and plugins by adding our own webpack.config.js file. 

By doing this, we can:

  1. Build specific output files for certain sections of the site. In our case, we have both PHP templates and FSE templates from both custom code and our parent Twenty Twenty-Four theme. The FSE templates need minimal (if any) custom styling (thanks to theme.json), but our developer documentation area of the site uses a custom post type and page templates that require CSS.
  2. Remove empty JS files after building the *.asset.php files. Without this, an empty JS file will be generated for each CSS file.

Since the build process in WordPress Scripts relies on Webpack, we have complete control over how we want to modify or extend the build process. 

Next, we installed the required packages:

​​npm install path webpack-remove-empty-scripts --save-dev

Our webpack.config.js ended up looking similar to the code below. Notice that we’re simply extending the defaultConfig with a few extra properties.

Any additional entry points, in our case src/docs, can be added as a separate entry in the entry object.

// WordPress webpack config.
const defaultConfig = require( '@wordpress/scripts/config/webpack.config' );

// Plugins.
const RemoveEmptyScriptsPlugin = require( 'webpack-remove-empty-scripts' );

// Utilities.
const path = require( 'path' );

// Add any new entry points by extending the webpack config.
module.exports = {
	...defaultConfig,
	...{
		entry: {
			'css/global':  path.resolve( process.cwd(), 'src/css',   'global.scss' ),
			'js/index': path.resolve( process.cwd(), 'src/js', 'index.js' ),
		},
		plugins: [
			// Include WP's plugin config.
			...defaultConfig.plugins,
			// Removes the empty `.js` files generated by webpack but
			// sets it after WP has generated its `*.asset.php` file.
			new RemoveEmptyScriptsPlugin( {
				stage: RemoveEmptyScriptsPlugin.STAGE_AFTER_PROCESS_PLUGINS
			} )
		]
	}
};

In functions.php, we enqueue our built assets and files depending on specific conditions. For example, we built separate CSS files for the docs area of the site, and we only enqueued those CSS files for our docs. 

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<?php

function wpcom_developer_enqueue_styles() : void {
    wp_enqueue_style( 'wpcom-developer-style',
        get_stylesheet_directory_uri() . '/build/css/global.css'
    );
}

add_action( 'wp_enqueue_scripts', 'wpcom_developer_enqueue_styles' );

We didn’t need to register the style files from Twenty Twenty-Four, as WordPress handles these inline.

We did need to enqueue the styles for our classic, non-FSE templates (in the case of our developer docs) or any additional styles we wanted to add on top of the FSE styles.

To build the production JS and CSS locally, we run npm run build

For local development, you can run npm run start in one terminal window and npx wp-env start (using the wp-env package) in another to start a local WordPress development server running your theme.

An active wpcom-developer child theme on a local WordPress installation

While building this site, our team of designers, developers, and content writers used a WordPress.com staging site so that changes did not affect the existing developer.wordpress.com site until we were ready to launch this new theme.

theme.json

Twenty Twenty-Four has a comprehensive theme.json file that defines its styles. By default, our hybrid theme inherits all of the style definitions from the parent (Twenty Twenty-Four) theme.json file. 

We selectively overwrote the parts we wanted to change (the color palette, fonts, and other brand elements), leaving the rest to be loaded from the parent theme. 

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WordPress handles this merging, as well as any changes you make in the editor. 

Many of the default styles worked well for us, and we ended up with a compact theme.json file that defines colors, fonts, and gradients. Having a copy of the parent theme’s theme.json file makes it easier to see how colors are referenced.

You can change theme.json in your favorite code editor, or you can change it directly in the WordPress editor and then download the theme files from Gutenberg.

WordPress settings with a red arrow pointing to the Export tool

Why might you want to export your editor changes? Styles can then be transferred back to code to ensure they match and make it easier to distribute your theme or move it from a local development site to a live site. This ensures the FSE page templates are kept in code with version control. 

When we launched this new theme on production, the template files loaded from our theme directory; we didn’t need to import database records containing the template syntax or global styles.

Global styles in SCSS/CSS

Global styles are added as CSS variables, and they can be referenced in CSS. Changing the value in theme.json will also ensure that the other colors are updated.

For example, here’s how we reference our “contrast” color as a border color:

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border-color: var(--wp--preset--color--contrast);

Some plugins require these files in a theme, e.g. by calling get_header(), which does not automatically load the FSE header template. 

We did not want to recreate our header and footer to cover those cases; having just one source of truth is a lot better.

By using do_blocks(), we were able to render our needed header block. Here’s an example from a header template file:

<head>
<?php
wp_head();
$fse_header_block = do_blocks( '<!-- wp:template-part {"slug":"header","theme":"a8c/wpcom-developer","tagName":"header","area":"header", "className":"header-legacy"} /-->' );
?>
</head>
<body <?php body_class(); ?>>
<?php
echo $fse_header_block;

The new developer.wordpress.com site is now live!

The new developer.wordpress.com homepage with a black background, a pixelated W logo, and the headline 'Powerful WordPress Hosting for Developers'

Check out our new-and-improved developer.wordpress.com site today, and leave a comment below telling us what you think. We’d love your feedback. 

Using custom code and staging sites are just two of the many developer features available to WordPress.com sites that we used to build our new and improved developer.wordpress.com.

If you’re a developer and interested in getting early access to other development-related features, click here to enable our “I am a developer” setting on your WordPress.com account.

the Developer Features page on WordPress.com with an "I am a developer" toggle and cards displaying developer features like SFTP, SSH, WP-CLI, Staging sites, and Custom code

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14 Best WooCommerce Dropshipping Plugins in 2024

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14 Best WooCommerce Dropshipping Plugins in 2024

Did you switch from Shopify to WooCommerce for more control over your store?

If so, you’re probably wondering which apps you need for your dropshipping store.

In this article, we compiled the 14 best WooCommerce dropshipping plugins, each designed to improve your store’s functionality and boost sales.

Let’s start!

The 14 Best WooCommerce Dropshipping Plugins: An Overview

Here’s a quick overview of the best WooCommerce dropshipping plugins, just in case you don’t have time for the full article.

3 Best WooCommerce plugins for sourcing dropshipping products

Having trouble finding the right products for your dropshipping store or running into issues with your current supplier?

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Check out these WooCommerce plugins. They’ll link your store to reliable dropshipping suppliers and streamline the process!

1. DSers Review

Best for: AliExpress dropshipping

DSers is created explicitly for dropshipping stores that use AliExpress as their supplier.

The best part about DSers is that it’s the official ecommerce solution of AliExpress and offers seamless integration with the platform!

Its one-click automated fulfillment feature speeds up order processing, slashing ordering time by up to 96.7%, according to DSers.

Plus, the DSers plugin offers a PayPal order tracking service and a handy supplier optimizer feature.

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Key features

  • Product bundling. Mix and match different products from AliExpress suppliers into bundles, and DSers will manage the orders for you. Imagine combining various electronic accessories from different AliExpress suppliers and letting DSers handle the ordering process.
  • Chrome extension. The DSers Chrome extension allows you to import products from AliExpress into your store with just a few clicks.
  • Multi-store management. With this feature, you can connect multiple stores to DSers and manage them all from one place.

Pricing

DSers offers four plans: Free, Advanced, Pro, and Enterprise.

The free plan, while missing some features, allows up to 3,000 products, which is quite generous! The paid plans offer similar features but with different limits.

You can check out the full details of DSers’ pricing plans here!

Pricing of DSers

2. Spocket Review

Best for: Sourcing goods from Europe and the US.

Spocket plugin

With dropshipping being such a competitive business model, faster shipping is becoming more and more important.

And if you’re aiming for speed, Spocket could be your go-to sourcing plugin for your WooCommerce store!

Unlike DSers, which sources products from AliExpress, Spocket focuses on local suppliers, primarily in the US and Europe.

These suppliers offer high-quality products you won’t often come across on other platforms, allowing you to achieve much quicker shipping times.

Key features

  • US/EU suppliers. Around 80% of Spocket’s suppliers are located in the US/EU.
  • Order automation. Spocket automates the process of placing and tracking orders, increasing efficiency and reducing errors.
  • Sample orders. You can place sample orders before trying to dropship the product, which can increase your confidence in your product’s quality.

Pricing

Spocket pricing plans new

To start dropshipping with Spocket, you will need to pay anywhere from $40 per month to $299 per month, according to Spocket’s pricing plans.

If you’re interested in Spocket, you can read our in-depth review of Spocket here!

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Exclusive Spocket offer: Enter the coupon code: SpocketTrial during checkout, and you’ll instantly unlock a FREE 30-day trial. Click here to redeem your free trial now!

3. Printful Review

Best for: Print on demand

Printful plugin

Unlike the previous apps, Printful is a plugin specifically for print on demand stores.

Print on demand is a business model where you can add your own designs to products like t-shirts, sweaters, and mugs.

The print on demand model explained in simple steps

If you want to be creative and sell your self-designed products, then Printful is the perfect print on demand WooCommerce plugin.

And, if one of them is selling very well, you can use Printful’s Warehousing & Fulfillment service to store it in one of their warehouses beforehand and save two to seven days in your product delivery time (since the product doesn’t have to be manufactured upon order).

Key features

  • In-house production. Printful manages everything from sourcing to shipping. No outsourcing means fewer errors and better coordination.
  • Quick turnaround. With fulfillment centers in Mexico, Europe, and the US, Printful cuts down shipping times significantly, meeting today’s fast-paced delivery expectations.
  • Great print quality. Printful stands out with its consistently high-quality printing. Their tools, like the mockup generator, help you ensure your designs look just right.

Pricing

Printful is free to start and doesn’t have any monthly fees.

However, there are two paid memberships available that offer large discounts.

Printful Memberships pricing

Plus, some additional customization features, such as embroidery digitization and premium images, are paid for.

We only covered Printful here, but another popular print on demand company is Printify. You can check out the difference here to find the right supplier for you!

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5 Best WooCommerce plugins for boosting sales

Now that you’ve got product sourcing covered for your dropshipping store, it’s time to focus on increasing your conversion rate and boosting sales.

If you’re getting visitors to your store, your next move is to turn them into customers. Here are some standout WooCommerce plugins designed to do just that:

1. WooCommerce Cart Abandonment Recovery Review

Best for: Sending abandoned cart emails for free

Cartflows plugin

Did you know the global average cart abandonment rate is a whopping 70.19%?

So, how do you reduce abandoned carts, especially if you’re on a budget?

Meet WooCommerce Cart Abandonment Recovery. This plugin captures users’ email addresses at the checkout.

If they don’t complete the purchase within 15 minutes, a series of automated, customizable emails will be sent to encourage them to finish their purchase.

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You can send reminders, ask for feedback, or offer discounts to lure potential buyers back.

And guess what? You can send as many emails as you need since this plugin is completely free!

The only catch? You can’t create highly personalized emails. If you want more control and additional automation tools, Klaviyo is a better option (more on that below).

Key features

  • Ready templates. Don’t stress about writing emails. The plugin offers ready, tested templates for effective follow-ups.
  • Coupon code. Generate time-sensitive unique discount coupons and send them automatically via email.
  • Unique checkout links. Send a unique link to each shopper that leads them exactly where they left off. This reduces friction for the shopper!

Pricing

WooCommerce Cart Abandonment Recovery is 100% free!

2. Discount Rules for WooCommerce Review

Best for: Creating discount rules

Discount Rules plugin by Flycart

Just having discounts isn’t enough to boost sales. The key is to create promotions that grab attention.

That’s where Discount Rules for WooCommerce comes in.

This plugin beautifully displays discounts on product pages, at the cart, checkout, and email notifications.

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It’s the ideal tool for crafting all kinds of customer-enticing discounts. Even the free version is packed with options for creating store-wide discounts.

The plugin allows for various discount types:

  • Bulk discounts
  • Dynamic pricing
  • Advanced discounts
  • Percentage discounts
  • Product based discounts
  • Tiered discounts
  • Shipping address-based discounts

Key features

  • BOGO deals. Use the Buy One Get One Free offer for upselling. For example, buy a desk organizer and get a notebook free, or buy three notebooks and get 50% off on pens.
  • Scheduling. Set discounts to start and stop automatically.
  • Category-based. Offer discounts on entire categories, like $10 off any item in the ‘Stickers’ category.

Pricing

Discount rules for WooCommerce has two tiers:

  • Free. The free version offers a ton of discount rule features based on percentage, cart, quantity, order total, number of line items, and date.
  • Pro. The pro version costs $69 a year for a single online store.

3. Tidio Review

Best for: Live chat

Tidio plugin

When it comes to customer service, Tidio emerges as the ultimate dropshipping plugin.

It’s packed with features like live chat, help desk solutions, analytics, email marketing, and messaging channels.

But where Tidio really shines is in its live chat and AI chatbot services.

Tidio live chat
Source

The paid plans come loaded with extras like custom branding, a live visitor list, page views, and visitor notes.

But if you’re running your dropshipping business solo, the free version is plenty. It supports one agent and one open chat with no other restrictions.

Looking to automate your chats? Tidio’s latest AI chatbots, which use AI and natural language processing (NLP), are revolutionary.

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Their newest addition, Tidio AI, includes tools like the FAQ wizard, which uses machine learning to handle customer questions quickly.

Key features

  • Pre-chat survey. Gather client details before starting the chat.
  • Live typing. See what users type in real-time before they hit the ‘send’ button. This way, you get to speed up responses.
  • Lyro AI. This free automated solution manages 70% of customer queries through natural, human-like interactions.

Pricing

Tidio pricing new

Tidio has four plans, including a free option perfect for small to medium-sized stores, offering 50 monthly conversations, unlimited seats, live chat, messenger integration, widget customization, and apps.

With each paid plan, you get more features. Their most premium plan, including AI chatbots and all features, starts at $398 per month.

4. TrustPulse Review

Best for: FOMO notifications

TrustPulse plugin

People naturally fear missing out, especially when it comes to trending items or activities.

Knowing what others are buying or engaging with can instantly boost your visitors’ confidence, tapping into the ‘Fear Of Missing Out’ (FOMO).

TrustPulse leverages this by displaying real-time notifications of other users’ actions on your site.

You can choose from two FOMO campaigns with TrustPulse:

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  • Recent Activity. Displays live activities like purchases, email sign-ups, and more.
  • On-Fire. Shows how many people took action on your pages within a specific timeframe, like ’22 people bought shoes in the last 24 hours.’

And why should you trust this plugin? It’s from the creators of OptinMonster, the leading lead generation software. So you know you’re in safe hands!

Key features

  • Smart targeting. Display notifications at the right time to the right audience to increase conversions by using time controls and advanced targeting.
  • Design options. Tailor notifications to fit your site’s style with customizable messages, colors, and images.
  • Analytics. Easily track and identify which pages get the highest conversions

Pricing

TrustPulse pricing

TrustPulse has a free plan and four affordable paid plans, starting at $5 per month.

And there’s a 14-day money-back guarantee, no questions asked.

5. Points and Rewards for WooCommerce Review

Best for: Loyalty programs

Points and Rewards for WooCommerce plugin

Points and Rewards for WooCommerce is all about turning your existing customers into dedicated fans.

It’s essentially a loyalty program in a plugin designed to encourage repeat purchases!

You can motivate your customers with points, badges, levels, rewards for your best customers, and commissions when they refer others.

Plus, it offers flexibility to adjust points in cases of refunds and cancellations.

Key features

  • Win-wheel. Add fun to your loyalty program! Let customers spin a customizable win-wheel to earn points and rewards.
  • Various actions. Customers can gain points through activities like signing up, spending certain amounts, purchasing specific products, total order numbers and making referrals.
  • Assign points on previous orders. Award points for past orders, ensuring long-term customers don’t miss out.

Pricing

There’s a free version and a paid version at $99 a year for one store.

3 Best WooCommerce plugins for marketing

Marketing your dropshipping store can be a breeze with the right WooCommerce plugins.

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Below, you’ll find a list of them:

1. Klaviyo Review

Best for: Email marketing

Klaviyo plugin

Klaviyo stands out as a top email marketing tool for dropshipping and ecommerce, especially for new merchants looking for an easy-to-use plugin.

Its main strength lies in its straightforward automation system.

You can customize emails for anything from customer lifetime value to brand loyalty, and emails can trigger messages based on what consumers do.

For example, if people make a purchase or click on an email, they can be placed in a special group that allows more specific ad targeting.

Designing emails is also effortless with Klaviyo’s visual drag-and-drop builder! You have a range of fonts, brand colors, and the option to upload your own templates.

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It is not a perfect platform, though.

Klaviyo does not have lead scoring, which is an important feature for triggering automations based on how engaged your customers are with your website and digital ads.

All is not lost, though; you can get a third-party application integration for it, but that’ll be another bill to add to your expenses.

Key features

  • Generous free tier. You get the full Klaviyo experience for free for up to 250 contacts or up to 500 email sends a month.
  • Strong automation system. Easily schedule emails and create triggers based on customer actions.
  • Integrations. It integrates with Facebook, Google Ads, Unbounce, AfterShip, Stripe and more!

Pricing

Klaviyo provides a feature-rich, robust free tier, ideal for those with small email lists.

Klaviyo pricing

As your list grows, pricing increases, but the feature set remains consistent. The main addition to paid plans is access to customer support.

2. Rank Math Review

Best for: SEO

Rank Math SEO plugin

Rank Math is an SEO plugin designed to improve your site’s on-page SEO.

It’s user-friendly, and its free version has many features!

With Rank Math, you can customize meta titles and descriptions, research keywords, find broken links, and track rankings.

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It also provides SEO tips for product pages based on your focus keywords.

But Rank Math’s real strength for dropshipping lies in its WooCommerce SEO module.

This feature offers extra settings to fine-tune your WooCommerce site for SEO, like schema settings that align with Google’s guidelines, options to remove product and category base URL slugs, and the WooCommerce generator meta tag.

It also has a custom breadcrumb optimized for WooCommerce SEO, which helps both users and search engines navigate your product categories.

Key features

  • Setup wizard. Rank Math nearly sets itself up with a wizard that perfectly configures SEO for WooCommerce.
  • Rank tracker. Keep tabs on your website’s performance against specific keywords.
Rank Math Rank Tracker feature
Source
  • Product schema. Add product name, description, SKU, inventory, and other details to the product, which can then be then shown in the SERPs.

Pricing

Rank Math SEO pricing

Rank Math has four pricing plans: Free, Pros, Business, and Agency.

The free version is usually sufficient for small-sized dropshipping stores.

3. WooCommerce Google Analytics Integration Review

Best for: Store analysis

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WooCommerce Google Analytics plugin

Whether you’re just starting out or a seasoned dropshipper, Google Analytics (GA) is the must-have tool to forecast, track site stats, and gain insights into your product performance.

You can discover which sales channels are your top performers and identify the most profitable areas of your website while pinpointing what needs improvement.

You might get overwhelmed initially, but don’t worry!

Our comprehensive guide will walk you through the ins and outs of using Google Analytics for your dropshipping store.

Key features

  • Marketing campaigns. Easily monitor user interactions with landing pages and campaign sources that lead to purchases. For example, if your campaign includes a video or YouTube channel, use GA to measure how many viewers watched your video and completed a purchase as a result.
  • Traffic analysis. GA provides detailed reports on various traffic sources, including organic, referral, social, direct, and email traffic. You can then compare these sources over specific periods to monitor your website’s traffic trends.
  • Segmentation. Create customer segments based on factors like age, location, buying behavior, or device type. Use this data to tailor your marketing efforts to specific demographics.

Pricing

WooCommerce Google Analytics Integration is 100% free!

3 Amazing under-the-radar WooCommerce dropshipping plugins

In this section, we’ll explore three fantastic WooCommerce plugins that you wouldn’t think about using in the first place but are still just as amazing as the others!

1. Booster for Woocommerce Review

Best for: All-in-one dropshipping tool

Booster for WooCommerce plugin

Booster for WooCommerce offers an impressive set of features that can address the gaps you might have noticed while using WooCommerce.

Some of these features include:

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  • Bulk price converting
  • Multi-currency
  • Global discounts
  • Wishlist
  • Frequently bought together
  • PDF invoicing

Bottom line: Give it a try before considering a premium plugin that only solves one specific problem.

Key features

  • Payment gateways. Customize WooCommerce payment methods based on currency, shipping options, or location. You can also set up a multi-currency converter and establish minimum and maximum amounts for payment methods to appear.
  • Cart and checkout. Tailor the checkout experience using WooCommerce custom fields, like VAT for EU countries, coupon codes, and checkout fees.
  • Button and price labels. Adjust price labels and create custom buttons of your choice.

Pricing

The main plugin is free and includes many features.

Booster for WooCommerce pricing

Booster for WooCommerce also has three paid plans, based on how many sites you need.

2. AfterShip Review

Best for: Shipment tracking

AfterShip plugin

AfterShip is a shipment tracking tool that ensures a smooth customer experience. It lets your customers easily monitor their orders right on your website.

As a dropshipper, you probably know why having a dedicated tracking page is crucial.

This is especially important when you’re using PayPal as your payment gateway because PayPal tends to withhold funds until you provide a valid tracking number.

Gymshark's AfterShip branding page
Source: Gymshark’s AfterShip branding page

What sets AfterShip apart is its connectivity — it links up with a whopping 1,000+ global shipping carriers.

Plus, it uses AI to make educated guesses about when your customers can expect their orders.

Key features

  • Customer confidence. AfterShip lets your customers track their orders directly on your website, giving them peace of mind that their orders are on their way.
  • Global carrier integration. AfterShip connects with most postal carriers, allowing you to track orders more efficiently.
  • SMS. You can schedule delivery SMS notifications based on the buyer’s timezone for added convenience.

Pricing

AfterShip offers a free basic plan that should cover your tracking needs.

Pricing of AfterShip

If you find yourself tracking more than 100 shipments a month or needing extra features, you can explore their upgraded plans.

3. Microsoft Clarity Review

Best for: Understanding user behavior with heatmaps

Microsoft Clarity plugin

Let’s finish up with Microsoft Clarity!

If you want to know more about what shoppers do on your website, Microsoft Clarity can help.

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With Microsoft Clarity, you can see how visitors click, scroll, and move around on your site. This helps you understand what they like and what works best on your site.

For example, heatmaps can show whether users are clicking on a ‘Buy Now’ button or not. If clicks are lacking, you can redesign or reposition the button for better engagement.

Microsoft Clarity heatmap

But you might be thinking, “Why not just use Google Analytics?”

Well, Google Analytics is a useful tool, but it gives you more general information, like how many people visit your pages and how long they stay.

On the other hand, heatmaps are like a close-up view of what people do on your site.

Key features

  • No limitations. You can use it for as many sites as you want, and there are no restrictions on how many heatmaps you can create each month.
  • Session recordings. You can watch how people use your site in clear videos to see where they go and where they might leave.
  • Real-time. You can instantly make click, scroll, and area heatmaps. Click heatmaps show what gets clicked the most, scroll heatmaps show how far people scroll, and area heatmaps highlight where people click in specific spots on your site.

Pricing

Microsoft Clarity is 100% free forever!

Summary

Before we go, we’ve created a quick summary of this article for you, so you can easily remember it:

Final verdict

So, that’s our list for today, but remember, you don’t need to go on a plugin installation spree for your dropshipping store.

Take a moment to think about what your store really needs and what features it’s missing, and then make your choices wisely.

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The good news is that most plugins have free versions available, which means you can try them out without breaking the bank.

Just one word of advice, though: Always opt for plugins developed by reputable companies to avoid any unwanted code left behind when you uninstall them.

With that in mind, here are our top three recommendations!

Final verdict: The three best WooCommerce dropshipping apps are Klaviyo, Rank Math, and Tidio.

These will lay a solid foundation for a successful dropshipping store!

And if you want to check the overview of the list again, here it is:

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We hope you agree with our final verdict. But if not, let us know which plugins we missed in the comments below!

Want to learn more about WooCommerce?

Ready to move your WooCommerce dropshipping store to the next level? Check out the articles below:

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