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This 30-Year-Old is Making +$10k Connecting Brands with Social Media Influencers
When David Morneau worked in-house as an influencer marketing consultant, clients came to him for help. They wanted him to connect them with nano- and micro-influencers. So what did he do? He created his own agency to do just that.
He founded inBeat in 2019, and the company has grown exponentially since then. He has worked with more than 250 different brands and +25k influencers and now earns over $10k per month.
Keep reading to find out more about:
- How he got the idea to create inBeat
- What his agency offers its clients
- His top marketing strategy
- His unique idea to attract business
- The importance of SEO for David
- The link building strategies he’s used successfully
- How he approaches keyword research
- How he creates content
- How many hours a day he works on his business
- His top resources and tools
- His biggest challenge
- The accomplishment he’s most proud of
- His main mistake
- The advice he offers other entrepreneurs
Meet David Morneau
I’m a Canadian born and bred Millennial with a desire to make a difference. I’m passionate about crunching numbers, the mobile app industry, and influencer marketing, of course. I’m close with my family – I actually visited with them during the winter holidays, although that meant being on the road for hours. You’re welcome, Mom; I love you.
And I also love chocolate ice cream.
Why He Created inBeat
Well, the idea of inBeat materialized in my head when I was an influencer marketing consultant for another firm. Many of my customers wanted to partner with nano- and micro-influencers for their social channels. And they were looking to me for recommendations.
But of course, I couldn’t personally recommend all the right creators.
You need to check a slew of profiles based on specific variables like audience size, niche, industry, values, engagement rates, and more. We had influencer platforms to source content creators back in the day, but they were extremely expensive and not intuitive for the general public.
That’s the need I identified in most of my customers.
So I set out to fill that open niche with a service connecting brands with social media influencers. inBeat Agency is like a white-glove service that does all the influencer marketing campaigns for companies. And inBeat.co is the platform where you can find influencers and get the ball rolling yourself.
We also have many free tools on the website, from engagement rate calculators to fake follower checkers, mockup ad generators, and more.
We recently developed a Creator Studio that helps companies with user-generated content campaigns. We also have our Growth Notes newsletter, many free articles with actionable advice on all things influencer-related, and many more in the making.
How Much Money David is Making
You’d have to ask my accountant to give you a breakdown of my earnings and income streams. Although I run a business in which I’m a co-founder, I prefer to stay away from the whole accounting bureaucracy. However, I know we’re well past the $10,000 mark per month at inBeat.
But I can tell you something that’s even more important in exchange for my vagueness. We’ve helped many customers increase their earnings in the seven-figure bracket by partnering them with effective nano- and micro-influencers.
Also, I’ve worked with over 200 companies to date – so maybe that makes me a billionaire by proxy…
David’s Top Marketing Strategy
My go-to marketing strategy is listening to my customers’ needs. To that end, I make a point of starting each business relationship with a free strategy call. And I keep in close contact with them throughout our contract.
That part is sort of tricky because you have to listen beyond the words to identify those background needs.
It’s just like when I was a marketing consultant. I could have used the existing influencer platforms or my network of acquaintances to find good enough creators for my clients. But I wanted to go beyond that because I wanted to genuinely provide top service to my customers.
Apart from my general customer-centric approach, the thing that makes inBeat unique is developing free tools. Those free tools that anyone can use in their influencer marketing campaigns brought us a lot of business. It’s like they say, give more to get more.
The Importance of SEO
SEO is important for my business, but not as important as putting customers first. The content I create aims to respond to people’s questions and needs first. I don’t stuff my articles with keywords or links just for the sake of SEO.
That would deter people from reading anything I write, so I focus on actionable advice marketers can implement as soon as they finish reading my pieces.
However, I do think SEO is important. So, I try to have the right URLs, ensure the website is intuitive and mobile-friendly, and so forth.
David’s Views on Link Building
Link building is essential; that’s why we also launched a company called Breeeze.co. This link building agency helped many businesses drive organic traffic and brand awareness.
We trust our sibling Breeeze so much that we partnered with it to grow inBeat’s traffic from 500 to over 70,000 visitors per month through organic traffic in approximately one year. These results were based on a thorough link-building strategy that brought us $4,000,000 in pipeline value.
Our strategy was straightforward.
We got 100+ links through relationship-based link building and 30+ links through HARO to build trust. Besides that, we also identified low-hanging fruit keywords and created free tools with high-traffic potential.
Our toolkit includes engagement rate calculators for Instagram and TikTok, money spend calculator, and fake follower checkers. We recently introduced mockup ad generators for different social platforms.
His Email List
I do have an email list that I grow based on people who subscribe to inBeat’s newsletter and those who become customers. We have over 2,000 subscribers so far.
David’s Keyword Research Process
My keyword research strategy also starts with my audience and their needs. That’s how I identify the general topic bucket I want to focus on.
“UGC marketing” is a good example of a topic bucket.
Then, I brainstorm keywords related to that topic. I start with what my audience wants to learn, like “how to build a UGC marketing strategy” or “UGC statistics.”
I type these keywords into Google and then look at the keywords in the “related searches” box. I also use Ahrefs, Google Keyword Planner, and other tools.
Then, I prioritize low-hanging fruit keywords. That’s about it in a nutshell.
His Approach to Content Creation
My content creation process is based on the customer-centric approach I discussed earlier. I first try to listen to my customers and reflect on their needs.
So you could say I know my audience intimately.
Then, I set out to write articles that are as actionable as possible. You know, those marketing websites that throw fluff at their readers. Well, I want my readers to learn new things and strategies they can use immediately.
After I write my content, I check it with Grammarly, run it through Frase and then hit the publish button.
How Many Hours a Day He Works
I sometimes work in my sleep if I get new ideas in a dream. Then I have to wake up and write it all down. So, you could say I’m on call 24/7.
But that aside, I try to make enough time for my family, friends, and mental health. I’ve learned that it’s essential to pace myself to avoid burnout.
Achieving Current Revenue Levels
It took me a few months to get things going and test various strategies. However, we’ve constantly been improving at inBeat, devising new tools and solutions for our clients.
We created inBeat in 2019, so we’ve been in business for almost four years.
So, comparing inBeat’s starting point to where we are now revenue-wise isn’t such a good idea. It’s like comparing apples with oranges because we have different solutions now and even a new team. Even the market is different, and we’re constantly learning new things.
His Favorite Resources
Stacked Marketer is my first recommendation. I love the newsletter, but you can also look at their Insights community and follow them on social media. You can learn all the industry updates in real-time, and that helps you reap the opportunities as they appear.
For example, each social channel releases new features regularly, and you must utilize them immediately to maximize your returns. And Stacked Marketer can keep you updated on all that.
David’s Go-To Tools
Todoist is my first and second most useful tool. It helps me organize my day smoothly in all directions and keeps me productive.
As an entrepreneur, you need to stay focused, and if you can do that without a tool – more power to you. But from my experience, life can get hectic, and things can easily overlap if you’re not careful, so I’d say you need a tool to streamline those activities.
Google Sheets is third on my list. I use it for everything, from organizing content creation to influencer contacts and more.
His Main Challenge
The biggest challenge was getting started – I mean actually coming up with this idea and putting it into words. Increasing the number of clients and getting more organic traffic were big challenges too. However, we solved those, again starting from a consumer-centric approach, listening to what people want and then tailoring the best solutions for their needs.
For example, our massive free toolkit is essential for that portion of our audience who wants to take influencer marketing into their own hands. Or at least organize part of their influencer campaign.
But that free toolkit also brings us more traffic and awareness, thus increasing our paying customers’ database.
His Greatest Accomplishment
My most important accomplishment as an entrepreneur is understanding that I must constantly adapt and learn. Any other goal I’ve reached and will reach in the future is due to that realization.
What He Wishes He Knew When He Started
I now know that UGC (user-generated content) is an extremely powerful tool you can incorporate into most campaigns – even influencer marketing campaigns. That’s why inBeat has a new baby called Creator Studio, which helps our clients get curated and authentic UGC.
This type of UGC is hard to obtain, and many companies don’t know where to get it or what marketing goal to set for their UGC campaigns. But inBeat streamlines everything, from content sourcing to editing.
Companies send us briefs with UGC they want.
We partner with the top 1% of influencers to create that content according to the customers’ briefs. Our influencers produce professional content that’s also 100% authentic, like unboxing, tutorials, or “a day in the life” videos.
We curate this content, and the customers get an edited content library to kickstart their UGC campaign.
His Biggest Mistake
I’ve made many mistakes along the way. Not getting enough rest, calculating my steps too much before grabbing an opportunity, and not learning Chinese when I was younger. Just kidding with the last part.
But in hindsight, I would say mistakes are unavoidable. So you shouldn’t be wary of making them. You should welcome them and learn something from them.
His Advice for Other Entrepreneurs
The most important advice is to not give up.
Most entrepreneurs fail because of the grind. And it can be tough at first when money is little and dreams are big. It’s also tough because you’re bound to make mistakes, some of which may cost you a lot.
One mistake I made initially was trying to do everything by myself. But of course, you have so many hours in the day, so I had to learn to delegate.
Another was not investing enough in advertising.
Like I said before, the most important thing is to move past those mistakes. Find the right mentors and surround yourself with people who are smarter than you. Learn from them, keep putting in that hard work, and success will follow.
AFFILIATE MARKETING
HustleGPT: An Intriguing Blend of Humor and Concern in AI Capitalism
This article serves as a condensed overview of the original piece titled “HustleGPT is a hilarious and scary AI experiment in capitalism.”
Introduction:
OpenAI’s release of GPT-4, an advanced generative AI model, sparked an innovative experiment that blends humor and concern in the realm of AI capitalism. Brand designer and writer Jackson Greathouse Fall initiated a project, transforming GPT-4 into “HustleGPT” with a mission to automate hustle culture. This intriguing venture has captivated the internet, with its potential to redefine get-rich-quick schemes and shed light on the role of AI in the pursuit of wealth.
The Birth of HustleGPT:
With a mere $100 and a straightforward prompt, the experiment unfolded. The objective was clear: turn the initial amount into as much money as possible in the shortest time, all while adhering to legal boundaries. The human counterpart, Jackson Greathouse Fall, acted as a liaison between the AI and the physical world, providing updates on the cash total without engaging in manual labor.
The Business Plan Unveiled:
HustleGPT’s proposed business plan involved setting up an affiliate marketing site for eco-friendly products. A cheap domain, greengadgetguru.com, was swiftly acquired, and with the assistance of GPT-4, a logo and a detailed site layout were generated. The project took a tangible form as Hall invested $29 in hosting, bringing the Green Gadget Guru website to life.
Strategic Moves and Investments:
With $62.84 remaining, Hall sought guidance from HustleGPT on the next steps. The AI suggested allocating funds for Facebook and Instagram ads to enhance visibility. The project gained momentum as Twitter hype attracted an undisclosed investor, injecting $100 into Green Gadget Guru on the first day.
Scaling Up the Operation:
As the experiment progressed, GPT-4 displayed its capabilities beyond initial expectations. It recommended hiring freelance content creators and developing a Software as a Service (SaaS) product. The project expanded rapidly, with GPT-4 advising on capitalizing on Twitter followers, launching a GitHub repository for others to replicate the challenge, and attracting more investments.
The Viral Success:
HustleGPT’s viral success is a testament to the fascination surrounding AI capabilities. However, beyond the entertainment factor, the project is demonstrating the potential to build a legitimate business. With $7,812.84 in investment, a growing team, and content in the pipeline, the experiment has garnered attention. The question remains: can Hall and HustleGPT transcend the common startup pitfall of hype without profits?
AI’s Role in Capitalist Ambitions:
HustleGPT’s journey reflects the ongoing debate about AI’s role in capitalist endeavors. While the experiment leverages GPT-4’s virality to achieve financial goals quickly, it raises concerns about the ethical implications of automating hustle culture. The project showcases how AI can navigate the business landscape, from generating content and attracting investors to scaling up operations.
Conclusion:
In the evolving landscape of AI and capitalism, HustleGPT stands as a unique and thought-provoking experiment. It encapsulates the potential and challenges of integrating advanced AI models into entrepreneurial endeavors. Whether it succeeds or encounters the common pitfalls of startups, the project serves as a fascinating case study, offering insights into the intersection of AI, hustle culture, and the pursuit of wealth in the digital age.
AFFILIATE MARKETING
10 Early Blogging Mistakes You Should Avoid From Day One
There were so many early blogging mistakes that I made when I started my blog a few years ago, and that’s the reason why I decided to talk about it in this post.
While some people believe that it’s time to pivot from blogging, I genuinely think that blogging still has some potential compared to other digital platforms like social media or vlogs. For a start, as an audience I would rather read a blog to get some information than use TikTok or Youtube for an answer. And I know I’m not the only one who does that.
If you are considering blogging to be your next venture and in need of advice on how to do it right, you may want to avoid some of these blogging mistakes that I made at the early stage of my blog!
10 Blogging Mistakes to Avoid When Starting a New Blog
From not knowing the difference between WordPress.com and WordPress.org to spending too much time promoting my blog instead of working on my content for SEO purpose, I honestly made a lot of mistakes when I started my blog.
However, I took them as some lessons learned so that I can genuinely share what I’ve learned with everyone who’s trying to get on the same path in the blogging industry.
So, here’s the blogging 101 you need to know before publishing your blog on the World Wide Web!
#1 Choosing the first blogging platform available without knowing the pros and cons of using it for your blog
It may sound so simple, but trust me… Choosing the right blogging platform is a make-or-break decision for your blogging journey. It’s 2020s, and there’s a handful of blogging platforms that you can choose from in the market, so finding the best blogging platform to start your blog can be a little tricky.
When I started The BeauTraveler in 2017, I chose the wrong blogging platform because I had no idea the difference between WordPress.com and WordPress.org. I know almost every blogger recommends WordPress as a blogging platform, but I didn’t know there were two types of WordPress that I should’ve known!
The first mistake that I made was building my blog on WordPress.com. I upgraded it to the Personal Plan so that I could use my domain, without knowing that it wasn’t the self-hosted WordPress that everyone recommends for blogging.
I learned the difference the hard way when I bought a premium theme on Envato Elements, only to find out that I couldn’t use the theme as it could only be used on self-hosted WordPress on WordPress.org.
It took me months to accept the fact that this mistake cost me time and money, as I had already spent a one-year Personal Plan on WordPress.com. I wanted to migrate it right away, but I was hesitant as it had only been around 4 months since I upgraded and bought my domain on WordPress.com.
I remember I upgraded my WordPress.com account in February, and it was only in September that I decided to swallow my defeat and migrate my website to self-hosted WordPress on Dewaweb for many reasons.
I got a lot of recommendations about web hosting providers like Bluehost or Hostinger, but it was too expensive for my budget at the time so I had to search for a local Indonesian alternative that I knew would be more affordable. That’s how I ended up with Dewaweb, and I’ve never really looked back ever since.
There are a lot of factors to consider when deciding which blogging platform is the best for you. Apart from budget, you also need to factor in the customization, as well as your technical skills, if you want to build your own website from scratch.
I know a lot of bloggers who choose platforms like Squarespace or Web.com as they find them easier to design with pretty-looking templates to enhance their branding.
While I have to admit that the website templates on Web.com and Squarespace make it easier to design your own website from scratch, I know those platforms aren’t suitable for me in terms of pricing.
So far, I have to follow what most bloggers say about self-hosted WordPress.org being the best platform for blogging. I think if you have time to follow the learning curves (that can be quite steep at times!), WordPress definitely has everything you need to build and grow your blog from scratch!
Quick tip: If you want to start a blog with minimum expense, alternatively you can also use a free blogging platform like Blogspot to get you started.
However, I would also recommend getting a custom domain right away so you can start building your domain authority from the very start, as well as growing your blog as a brand. You can consider getting a cheap domain through platforms like Namecheap or Domain.com and connecting it to your Blogspot account.
#2 Use the default permalink structure without considering any other viable options
The permalink structure is often overlooked, but you’ll definitely thank me later to find out how important it is to set up the right permalink from the start.
If you’re not sure what permalink is, it is basically the format for the URL for your content. For instance, if you take a look at the URL of my blog post here, you can see that I use thebeautraveler.com/post-name as my permalink structure.
Well, that wasn’t the case when I started my blog in 2017. I didn’t even know that the permalink structure would matter so much, so I just used the default format with the publishing date in the format.
It took me maybe a year or two after I started blogging when I found out that the permalink format, especially the one that included the publishing date or year in the URL, could make your post seem outdated on search engines even if you created evergreen content!
Most people go on search engines to find the most updated information about something, and the year of the published date on your permalink could make it seem like your post is no longer relevant.
That being said, the best blogging practice to choose the right permalink for your blog is to get rid of publishing time from the URL. That’s why I eventually switched from thebeautraveler.com/YYYY/MM/DD/post-name to thebeautraveler.com/post-name format.
If you just got started with your blog, then it’s the right time to change the best permalink format for your content now!
If you change your permalink later when you already have a lot of posts published and ranked on search engines, you will have to deal with the redirection process which will require some technical aspects to make it right. But if you do it right from the beginning, you can save yourself from the stress if you’re not a very tech-savvy blogger!
Not sure if you have the right permalink set up on your website? If you use WordPress as I do, you can go to your WordPress dashboard and check the “Settings” option in the menu, where you can see “Permalinks” in the sub-sections. Once you click it, it will show the permalink format you are using for the website right now.
#3 Add a clickbait-style title to “attract” more traffic to your blog
You see, I’m an Indonesian millennial who got so used to being fed with clickbait-style news by digital media here. My biggest blogging mistake is to use the same strategy as those media!
When I started blogging a few years ago, I thought the longer the title, the better… Boy, was I wrong!
Not only is a long title not good for SEO, but using a clickbait-style title for your blog is no longer relevant these days. Most people who search for information on Google or other search engines are leaning toward posts with more straightforward titles these days.
The way I see it, a clickbait-style title still works in social media like Instagram Reels or TikTok, but it’s definitely an obsolete strategy if you aim for a blog post to rank on search engines!
#4 Upload high-quality pics for supporting images on your blog post
So you take great pictures to be included as supporting images on your blog posts, and you want to present the best quality of your pictures. Your first thought would be to upload the HD version of the images to ensure the quality of those pictures.
Ekkk, wrong. If anything, uploading the high-definition images will only slow down your site. It’s not good for SEO, and it will also take lots of bandwidth on your website since a high-quality picture usually has a larger size as well!
So, instead of using HD pictures for your supporting images, always upload the compressed image with a smaller size so it won’t take up too much space on your website.
Not only will it optimize your website content in general, but it will also give a better user experience as your audience won’t have to wait too long to get your images loaded when reading your blog posts.
I have to admit that I still have a lot of large-sized images in my early blog posts when I started this blog, but I’ve learned my lessons.
Nowadays, before uploading pictures for my blog posts, I always make sure that the photos that I use for supporting images won’t be larger than 1000px. Plus, I only use JPG format for the images instead of using the larger format like PNG.
In addition, I also use the TinyPNG plugin on WordPress. While it’s free for up to 500 photos per month, I occasionally exceed the limit per month as I tried to optimize a lot of existing images on my website as well. I signed up for their Pro plan, and on average I paid around $5 USD per month for these extra optimizations.
If you don’t want to use the plugin, you can also compress your images manually online on TinyPNG.com.
#5 Try to master all social media channels in the hope of getting a larger audience
I started my blog when the influencer industry was at its peak in the midst of the 2010s, so naturally, I spent a lot of time on social media to see if I could make it in the industry. Which I didn’t. LOL.
When it comes to social media, I suppose it’s more like each to their own thing because I know a lot of people who actually make it in the industry, which brings thousands of traffic to their blogs.
I don’t think social media affects my traffic so much, and even if it does… It certainly doesn’t work better than SEO for me.
At some point, I decided that social media wasn’t really working for me so I focused more on creating content on my blog than posting things on Facebook or Instagram.
The only social media channels that are worth my time when it comes to gaining traction for my blog are either Pinterest or Flipboard, and I’m not even sure whether these platforms can be considered social media.
#6 Treat your blog as a hobby instead of a business
Treating my blog as a hobby at the beginning was one of the biggest blogging mistakes that I made when I first started. I didn’t know anything about SEO, and I definitely wrote a lot of things that were kinda cringe if I had to read it today.
Even if your blog is new, I’d recommend treating your blog as a business right away. In this case, you should think through your branding strategy, and you can implement it through your writing voice. It will be hard to achieve if you treat your blog as a hobby like I did.
Because of these mistakes, right now I have to do a lot of extra work to update all my blog posts in the first few years of blogging to ensure that the content matches my current branding voice and format.
When you treat your blog as a business from the beginning, it can be avoided since you already have your branding guidelines to follow instead of just writing whatever you feel like writing at that time.
While you may not have earned any income from your blog when you first started, it’s also great to start streamlining your blog as a business so you can choose the best payment platform when you accept some sponsorships or paid collaborations.
#7 Neglect the chance of networking to grow with other bloggers
As someone who tends to be more comfortable doing things on my own, I never thought networking was necessary when I started my blog. However, you have no idea how beneficial networking with other bloggers is to climb the ladder in the industry!
Facebook groups for bloggers are my go-to for networking and making connections with other bloggers. From collaborating through round-up posts to guest posting, so far I haven’t found any platform that works better than Facebook groups to network with people from the blogging industry.
In addition to collaborations, you can also get the opportunity for knowledge-sharing about the industry. Even if you’re a novice to blogging!
When I started my blog, I gained most of my understanding of SEO from a lot of Facebook groups for bloggers that I’ve joined. I also network with other WordPress users in Indonesia to understand the prospect of running an English blog despite it not being my first language.
With respect, all the insights I got from the community aren’t always right. But it’s when I gained the understanding that blogging is actually a personal journey. It’s the kind of thing you do where you shouldn’t compare your journey to the others.
Blogging is something that you should try and test yourself to see if the result works for you. No matter how many blogging coaches say A works better, sometimes you just need to see how B works out and see if the result can be better than A for your platform.
My advice is it’s okay to seek advice from others, but don’t eat the whole up since maybe you need a slightly different strategy to succeed. Be open to suggestions, but stay curious. Plus, it won’t hurt to pour your creativity here and there to see how it works out!
#8 Ignore the best practice for blog formatting strategy on your blog posts
This sounds so simple, but it was also overlooked when I was a beginner. Do not neglect subheadings when formatting your blog posts!
My logic when I was new to blogging was that since I could easily make the font bold, I could always use the bold font to enhance the hierarchy of my blog post.
But guess what? Apparently, formatting also matters for SEO too and the hierarchy of a blog post only counts when you use the correct subheadings in the article.
So, yeah… While you’re probably smarter than I was when I first started, this is a little reminder in case you have the same logic that I did so that you don’t have to repeat my bad blog examples!
#9 Procrastinate the chance of earning money through affiliate marketing
A few years ago, when I wrote about my income sources from blogging, I mentioned that affiliate marketing didn’t work for me. Boy, was I wrong!
Affiliate marketing could work, but there are a lot of factors that you should consider when choosing affiliate programs to ensure that they will bring value to both your content and income.
When I started The BeauTraveler a long time ago, I applied for Amazon affiliates and of course, I didn’t make it because (1) most of my audiences at the time were close friends who are mostly based in Southeast Asia where Amazon isn’t really popular, and (2) I simply didn’t have enough audience to actually convert anything there.
It was only this year when I realized that affiliate marketing could actually work for me. But even that, I still refuse to apply to standalone affiliate marketing programs.
Why? Because at around 7,000 sessions and 10,000 pageviews per months, my audience is still considered low to convert to reach the payout threshold for most direct affiliate programs. And that’s why I chose to work with affiliate networks like TravelPayouts or Impact instead.
There are pros and cons of joining affiliate networks compared to doing it directly. But if you’re a new blogger trying to build content and affiliates, joining affiliate networks may work better since you can join various programs under one bucket. That way, it’s easier to reach the payout threshold than doing it directly with numerous brands for the sake of higher commission.
Another alternative is Skimlinks. Although they cut around 25% of your earnings, Skimlinks is probably the easiest platform to join if you want to get into affiliate marketing. They literally have thousands of merchant partners around the world, and you can convert all the links into an affiliate link without having to apply for each brand.
The only affiliate program that I’ve joined directly is SafetyWing, and it works tremendously well for me since they have regular bonuses and contests to earn around $100 USD per campaign without any pressure to convert your affiliate to eligible sales.
#10 Spend too much money on fancy blogging tools
I know a blogging coach who emphasized that in order for your blog to succeed, you should invest in some paid tools.
While I know she meant well and I admit that over time, you definitely will need to invest in something in order for you to grow, you don’t need to spend too much money on fancy blogging tools from the beginning!
For instance, tools like Ahrefs or Semrush are too overpriced if you barely make anything from your blog. Even more so if you have zero skills in analytics to make them worth the price.
Instead, I’d recommend free tools from Google to get you started. Master Google Analytics and Google Search Console to learn how to analyze graphics for your blog, and you can also use the keyword planner tool on Google Ads to see the search volume of your content plan.
If you have the budget to get started with blogging professionally, you can consider spending it on a keyword research tool to help you build optimized content for your blog.
For a low-budget tool, you can sign up for Keywords Everywhere or Keyword Cupid to get started. For a mid-range option, Keysearch is pretty popular among the travel bloggers’ community. If you have an extra budget, you can also check KeywordTool.io which enables you to search keywords for SEO across channels from Google, Bing, to Pinterest and even TikTok!
Alternatively, you can also invest in the cheaper version of Ahrefs/Semrush with Ubersuggest. Ubersuggest’s lifetime access price is on par with the monthly subscription of the other tools, although I have to admit that I feel like the data on Ubersuggest is kinda wonky. I use Ubersuggest personally, so I think they really need a lot of improvement when it comes to data and user experience.
FAQs about Starting a New Blog
Now that you know some common mistakes in blogging for new bloggers, I will also add some of the most frequently asked questions about starting a new blog so you can gain more insights to decide whether blogging is for you.
So, here we go!
What makes a blog fail?
To tell you the truth, blogging is not for everyone because it requires consistency. It isn’t an easy way to make money, and it could take months or years to the point you can make a living out of it.
I think blogging works for me because writing is something that I will still do for free. When I started my blog, I practically only spent my money on the domain and hosting provider with Dewaweb, which was only around $30 USD per year at the time.
As I started my blog not too long before I quit my full-time job, I practically had enough time to write more content in my free time. It took me around 7-8 months until I started generating regular income from my blog, which makes it profitable even in the first year.
Nonetheless, my situation makes it easy for me to stay consistent about working on my blog, creating fresh content, and optimizing it when necessary. It can’t be the case if you have a lot going on, which can hinder your consistency in working on your blog.
It’s one thing to have writer’s block, but it’s another thing when you have other responsibilities to deal with.
I think if you decide to start a blog and don’t want your blog to fail, you need to at least dedicate your time to creating content at least once every two weeks. Otherwise, your blog will slowly become a liability instead of an asset, which may result in failure.
What is the ideal blog length?
I know I tend to write a little bit longer than it should, but a good blog post is the one that actually solves the audience’s problem.
While technically nothing is set in stone when it comes to an ideal blog length, 1500-2000 words are a sweet spot to ensure that you give adequate information within your post while it’s also not too long now that most audiences have a shorter attention span.
Is blogging still relevant?
As I mentioned at the beginning of this post, I still prefer searching for information through blogs since I just can’t stand video content these days. I believe I’m not the only one, so blogging is still relevant for the audience just like me, who prefer reading to watching videos.
The only issue is with search engines that might change algorithms from time to time, which can make blogging triple harder than it was years ago.
Conclusion
If you decide to start a blog now, it’s important not to overlook all the basic things that may matter in the blogging industry. Something as simple as knowing the best platform for your blog to the knowledge of how to optimize your blog post for search engines like Google or Bing.
When you know all the basics and you can be consistent in the process, your blog can gain traction without spending too much money on fancy tools at the early stage of your blogging journey.
So, are you ready to start your blog anytime soon? Or are you a blogger who wants to share some blogging mistakes that you made at the early stage of your blogging journey? Share in the comment below, and cheerio! 😉
Marya The BeauTraveler
I am the founder and main editor at The BeauTraveler. I spent 4 years working in the aviation industry but ironically got to travel more right after quitting the industry in 2015. Born and raised in Indonesia, I started working remotely in 2017, and while I stay at home most of the time, I also regularly spend 2-3 months living a semi-digital nomad life elsewhere every year.
Disclaimer:
This post may contain affiliate links. I receive a small commission at no cost to you when you make a purchase using my link.
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Best Bluetooth speakers at every price point from JBL, Anker, Sony and more.
Tuesday, December 5, 2023 4:15PM
These are wireless Bluetooth speakers from JBL, Sony, Sonos and Bose
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You need a powerful, stylish Bluetooth speaker, either for large gatherings or small intimate occasions. We have gathered the best wireless Bluetooth speakers available – everything from tiny speakers to portable boomboxes. Here are our top picks for every category, vetted by our team of experts so you know the products you’re buying are either top-rated, staff favorites or from a brand we trust.
What we look for in Bluetooth speakers
Range: You don’t want to be standing next to the speaker all night. The Bluetooth speaker needs to have robust connectivity to keep the party going regardless of how far the speaker is from you.
Battery life: Bluetooth speakers’ baseline battery life should be around 12 hours, but the longer the runtime, the better. We also take into account whether the speakers have “always-on” features and how that affects battery life.
Quality-Cost tradeoff: Some speakers have better sound quality than others, and some are better value for what they cost. What you need might not be an expensive, high-tech speaker, but one that plays clear sounds in a small room.
Weather-proof: Whether it be dust-proof, waterproof or heat-resistant, wireless speakers have to withstand the elements and deliver consistent quality sounds come rain or shine.
Best overall wireless Bluetooth speaker
Alongside its rugged, portable design, the JBL Flip 5 contains booming bass, 12 hours of playtime and robust waterproof technology fitting for endless outdoor fun. At 38% off, you’re getting a great speaker for an even better price.
Best Bluetooth speaker under $30
Anker Soundcore 2 Portable Bluetooth Speaker
Highly affordable, the Anker Soundcore 2 will solve all of your simple speaker needs without breaking the bank. Sound is crisp on the Soundcore 2, but lower waves carry a small buzz that might be annoying in the long run.
Best portable Bluetooth speaker
Ultimate Ears WONDERBOOM 3
The Ultimate Ears Wonderboom 3 packs clean mid-end sounds, booming stereo audio, and up to 14 hours of runtime within its portable design.
Best mini pocket Bluetooth speaker
The Sony SRS-XB13 pushes all of its power into the bass, which creates expansive sounds for a dustproof speaker that can fit into your purse. An absolute bargain at 41% off.
Best big room Bluetooth speaker
Sonos Era 100 Wireless Speaker
With dual beam-forming tweeters and smart Sonos tech, the Era 100 contains booming stereo and room-filling sounds that are perfect for crowded parties. The only drawback would be its price if you don’t have already have a Sonos ecosystem at home.
Best value for price Bluetooth speaker
Bose SoundLink Flex Bluetooth Speaker
The Bose SoundLink Flex has a robust, compact design to go with its proprietary sound technology that fills both outdoor and indoor settings. Waterproof and dust-resistant, this Bose speaker is the best value for its price, now 20% off.
By clicking on the featured links, visitors will leave Localish.com and be directed to third-party e-commerce sites that operate under different terms and privacy policies. Although we are sharing our personal opinions of these products with you, Localish is not endorsing these products. It has not performed product safety testing on any of these products, did not manufacture them, and is not selling, or distributing them and is not making any representations about the safety or caliber of these products. Prices and availability are subject to change from the date of publication.
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