By Logan Kugler Communications of the ACM, March 2023, Vol. 66 No. 3, Pages 23-2510.1145/3579635Comments Credit: VirtualHumans.org The next time you buy a flashy new outfit...
Opinions expressed by Entrepreneur contributors are their own. The concept of influencer marketing has been around for a while, but it has traditionally been focused on...
It’s harder than ever to be a startup, as funding becomes scarcer and valuations of growth companies take a hit. But more UK entrepreneurs continue to...
We spoke to nine influencer marketing specialists from The Drum Network about de-influencing, the latest trend in which content creators are making anti-ads for popular products....
When David Morneau worked in-house as an influencer marketing consultant, clients came to him for help. They wanted him to connect them with nano- and micro-influencers....
Opinions expressed by Entrepreneur contributors are their own. In the ever-competitive travel and tourism sector, and now more than ever before, companies need to supercharge marketing...
As of 2021, the global influencer marketing market size is at $13.8 billion. Are you ready to tap into this market and find the right influencers...
Photo by Caspar Camille Rubin on Unsplash Opinions expressed by Digital Journal contributors are their own. It is no secret that, as an industry, marketing has modernised over...
In 2021, marketers that used influencer marketing said the trend resulted in the highest ROI. In fact, marketers have seen such success from influencer marketing that...
Do you want to find the right influencers for your business? In this blog post, we will walk you through a step-by-step guide on how to...
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