You’re likely familiar with the Pareto Principle, the old 80/20 rule and how it applies to marketing — 80% of your profit comes from 20% of...
Classic copywriting books are needed now more than ever. With the explosion of marketing technology, AI-generated content, and companies worldwide competing for the same customers, timeless...
Amazon By Tinuiti Team Mar 07 2024 2023 was yet another huge year for Amazon and the retail media sector as a whole, bringing with it...
Public Relations (PR) campaigns are designed to manage the public perception of an individual or a brand. These campaigns are set out to create positive relationships...
How is your thought leadership program going? Is it more thought than leadership? Or are the thoughts more like what everybody else is saying? New research...
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If you want to be taken seriously, a professional email address is necessary. You might love your old AIM address from high school, but if your...
LinkedIn is back up and running after a global outage prevented users from accessing their accounts. The technical glitch was impacting users globally, including the U.S....
Imagine a world where Sherlock Holmes has the sharpest mind but no intriguing mysteries to solve. Or Iron Man without his tech-suit. They are simply incomplete...
*This article was authored by Meredith Unger, Creative Strategist at Tinuiti If you find yourself scrutinizing your ads and questioning their performance, the culprit might be...
In February 2020, Zoom had millions of weekly visitors to their site, all of whom were coming to Zoom.us to do a handful of activities....