Amazon last week announced a simplified sponsored ads registration for agencies and marketers who advertise on behalf of vendors. Kevin Cafaro, Sr. Product Manager at Amazon...
This month, Pixalate released the 2019 Mobile Advertising Supply Chain Safety Report – series Google Play Store – where it states that 26% of Android ad...
Pandora this week announced that is now certified by TAG with the seal “Certified Against Fraud”. According to Pandora, the certification covers all Pandora inventory. Pandora...
Being able to effectively analyze your data is critical when it comes to PPC performance. This article covers a few key Google Analytics features important for...
Rubicon Project and Telaria today announced an agreement to combine in a stock-for-stock merger. Rubicon Project and Telaria are listed in the New York Stock Exchange:...
Preparing to launch a new social media marketing campaign can be a daunting task. The first big hurdle you have to tackle is figuring out what...
Amazon this year, in October, launched a News app on Fire TV, and in Fire tablets. Amazon this month announced advertisers can buy ads on this...
This year is coming to an end and we are almost through the holiday season. Here are some holiday PPC optimization tips you can make in...
A beginner’s guide to breaking out of simple Display campaigns and exploring Gmail ads. Google offers a vast variety of campaign types and is continuously developing...
As data analysts, we often overlook the value of visualizing our PPC data. Lucky for us, the Google Ads Report Editor has made data visualization easier...