IAB Tech Lab today released the version 1.0 of the technical specifications for the IAB CCPA Compliance Framework. The Framework supports compliance with the CCPA (California...
Google recently rolled out two exciting new features for account mangers working with Google App campaigns. Ad groups and expanded ad fields are now available in...
Google is sunsetting the AdSense iOS and Android apps. The AdSense apps are used by publishers to have access to reporting on their earnings. Only one third of...
From January to August, this year, TAG examined 201 billion impressions from campaigns executed by 6 agencies, and saw that invalid traffic (IVT) rates in TAG...
Pixalate this week released the report on App-ads.txt and Ads.txt trends, where it found out that Google Ad Manager is listed in 99% of all ads.txt...
Pixalate this week released a report on App-ads.txt and Ads.txt trends. Pixalate saw a 1,122% increase in app-ads.txt adoption in Q3 2019. Over half of the...
An overwhelming majority of Hanapin’s State of PPC and Machine Learning survey respondents said that lack of transparency and lack of control were their biggest worries...
Google yesterday announced that will stop sending contextual information on the bid requests, starting in February 2020. According to Google, this a result from engagement with...
Google this month launched new Homepage Cards on AdSense. Publishers using AdSense, integrated with Google Analytics, have now 3 new cards available with website information: Audience;...
Google is introducing in Chrome a badge that identifies websites loading slow. Google says the badge is intended to identify when sites are authored in a...