Microsoft Advertising this month opened a new beta with a new redesigned platform. Microsoft is inviting all advertisers to move to the new platform via this...
According to this year’s State of PPC, Podcast ads are a big opportunity for marketers; while over 50% of the U.S. population is listening to podcasts,...
Traffic is the currency of our digital world—the more traffic your website gets, the greater chances you have of making money, building brand connections, and persuading...
Google Ads is improving the way it tracks the performance of app campaigns. App campaigns use text, image, video and HTML5 assets to deliver relevant ads....
If you’re anything like me, ideating and building strategies is often much more fun than presenting your plan and being pressed by the question, “what am...
Google is introducing two new tools for responsive search ads, which are now available to all advertisers in all languages. In addition, responsive search ads can...
IAB this week released the IAB Internet Advertising Revenue Report 2019, revealing that the first 6 months of 2019 registered the highest spend in history for...
Hi friends! Today’s thrilling post will be a follow-up piece to a post I wrote some months ago about YouTube Lead Form Ads for PPC. I...
HubSpot this week added LinkedIn Lead Gen Form creation to the free HubSpot ads tool. LinkedIn Lead Gen Form creation enables advertisers to collect leads from...
Most of us are aware of Google Ads auto-tagging but don’t know how it works. What does auto-tagging do and why is it important in your...