Google offers a number of certificates that allow you to fast-track your career toward jobs in high-demand fields. Google Career Certificates, which earn you earn the...
WordPress announced it has patched four vulnerabilities that are rated as high as 8 on a scale of 1 to 10. The vulnerabilities are in the...
Are you prepared for small business SEO in 2022? If you’re still scrambling to formulate a strategy, you’re not alone. The uncertainty of ongoing pandemic-related business...
Instagram is adding two new feeds to the app, and updating the existing home feed with more content from accounts you don’t already follow. To counterbalance...
Google constantly updates its algorithm. This year alone, they’ve announced 12 significant updates. But, of course, it doesn’t include the hundreds of minor updates Google has...
The first six years of my SEO career were spent in the same in-house SEO team. During that time, the team underwent many changes, evolving and...
Google’s Search Advocate John Mueller answers whether your domain extension affects SEO, and other questions related to the search impact of domain choices. These questions are...
A marketing campaign is a series of organized, strategized efforts used to achieve a marketing goal. Planning a campaign instead of firing ad hoc messages at...
There are two key components to setting any audience strategy in PPC: Targeting and Observation. For any PPC practitioner, these two settings can either make or...
Incorporating video into your marketing strategy is now table stakes – in fact, 86% of businesses were using videos for marketing in 2021. If you’re not...
