In 2009, anthropological researchers made $8,000 on trinkets for which they paid just $1.25 each. What made these items feel valuable to buyers? Each trinket was...
With an ear on the ground, we’re watching the advertising industry navigate the uncertainty of a cookieless future, keep up with the non-existent metaverse, and jump...
Health Essentials boasts some impressive vital signs. The content brand, owned by the Cleveland Clinic, earns more than 12 million visits each month. That’s 60 times...
Zscaler has extended its relationship with Amazon Web Services (AWS), a preferred cloud provider. In addition, Zscaler announced innovations built on Zscaler’s Zero Trust architecture and...
Do the teams within your company effectively communicate when it comes to SEO? Does it seem as if they are working on their own island? As...
Search engine optimization is complex. Between changes to search algorithms, new keywords, and strategic changes made by competitors, the field is in a constant state of...
Google is moving all Google Analytics to GA 4 in July 2023 and wants companies to run on GA 4 by July 2022 to have year-over-year...
Video is the most engaging content type online, with ever-increasing network capacity and improving mobile device functionality making it easier than ever to stream video content...
Okay, so it’s been a few years now since Google announced the mobile-first index. Most sites have been moved over to Google’s mobile-first index and it’s...
One in five bloggers reports their blog delivers strong marketing results – 22%. That’s it – and this percentage has been steadily declining over the past...