Data is essential for any business. It is the lifeblood of companies, providing insights that impact strategic and operational planning, marketing, and more. However, data...
Google shares a preview of new advertising features it will be announcing at Google Marketing Live on May 24. These features represent what the Google Ads...
Are you looking for ways to improve your Instagram marketing strategy? Want to create more engaging posts that humanize your brand? The team from Productive and...
As a startup founder in the martech industry, I’m routinely asked by other founders what should be in their marketing stack. It was also a topic...
Thanks to technology we no longer have to worry which half of our ad budget is wasted. Now we can know how much of it is...
In a new video from Google, Developer Advocate Alan Kent shares six tips for optimizing images for ecommerce websites. While the video is specifically aimed at...
Twitter has accepted a $44 billion bid from Elon Musk to acquire the company – Copyright GETTY IMAGES NORTH AMERICA/AFP SCOTT OLSON The recent announcement that...
Google’s John Mueller talked about how Google may perceive the practice of using your own content you already wrote on one site, and then copying it...
“Our digital future was happening well before a global pandemic; it just simply accelerated it,” said Mark Bornstein, VP of content marketing at ON24, in his...
Days 2 and 3 of the 2022 IAB NewFronts featured announcements from TikTok, Meta, Snapchat, and Twitter. Here are the top takeaways and tips from these...