Martin Splitt, Google’s Developer Advocate, believes SEO professionals are unwilling to admit when they don’t know something, which causes friction with developers. This topic came up...
List building is a strategy that allows marketers to target customers based on their needs, goals, or other personal criteria (e.g. purchase history, location, age, etc.)....
Throughout the pandemic, Black-owned businesses in the US have been significantly impacted, with closure and revenue rates far worse than non-minority organizations in most regions. According...
Design thinking has been successfully deployed for years in numerous disciplines with excellent results. However, there are still some industries that have clearly lagged behind despite...
Earlier this week, Google announced the Topics API, its latest ad targeting proposal aimed at replacing third-party cookies. This leaves Federated Learning of Cohorts dead in the...
What makes a good Facebook marketing group? To find out, I vetted over 35 of them based on the volume of activity in the group, the...
Since the very beginning of time, the Realm has been in peril. Be it calamitous threats rivaling the scourges of old, or the unbridled ambitions of...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
Have you noticed this alert in your Instagram Stories sticker tray yet? As shared by social media advisor Meg Coffey, Instagram has quietly updated its Poll...
The Great Resignation isn’t over; digital workplaces are here to stay; and keeping your employees happy is more important than ever. In today’s episode, co-hosts Mark...