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Google Cotton Candy

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Google Cotton Candy


Here is a somewhat recent photo from the Google Shanghai office of a Googler who has cotton candy. I guess Google has cotton candy machines at the office? I am not a huge fan of cotton candy but it fluffy.

I found this photo on Instagram.

This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.





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The Google Supplemental Index Has Not Existed In A Dozen Years

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The Google Supplemental Index Has Not Existed In A Dozen Years

Over the past several days I have noticed a bunch of SEOs sharing information about the Google supplemental index and talking SEO strategies related to it. Just as a PSA, the Google supplemental index has not been in existence for a dozen or so years now.

Today, in 2022, there is no such thing as the Google Supplemental Index.

Yes, pre-2010, Google maintained two indexes for technical reasons. The main index was updated more frequently and faster and the supplemental index was for pages of lower importance that didn’t need to be updated as quickly. Generally, pages in the main index would rank higher in Google Search than pages in the supplemental index. And Google would generally only rank pages in the supplemental index if it couldn’t find good matches in the main index.

In fact, Google use to label search results that came from the supplemental index, as such. Here is a screenshot I posted back in 2007 with this label:

click for full size

In December 2007, Google started to hide the supplemental index label, stating “We improved the crawl frequency and decoupled it from which index a document was stored in, and once these “supplementalization effects” were gone, the “supplemental result” tag itself—which only served to suggest that otherwise good documents were somehow suspect— was eliminated a few months ago. Now we’re coming to the next major milestone in the elimination of the artificial difference between indices: rather than searching some part of our index in more depth for obscure queries, we’re now searching the whole index for every query.”

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Then in 2009 Google started testing a new indexing method called Caffeine and in 2010, Google launched Caffeine fully. With that launch, Google stopped using the supplemental index all together. Heck, Google still uses Caffeine today

In any event, John Mueller of Google was asked to confirm that the supplemental index is not longer and he said on Twitter it’s safe to say that index from 2003 is now enjoying the great bit-bucket in the sky.”

So don’t let anyone confuse you or set you off in the wrong direction – Google’s index works differently than it did pre-2010 than it does post-2010 and there is no supplemental index anymore.

Forum discussion at Twitter.



Source: www.seroundtable.com

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