SEARCHENGINES
Daily Search Forum Recap: February 2, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Ads revenues were up 32% and guess what, so was Microsoft Advertising. Google may share Google Discover likes with publishers, anonymously. Google local listings has a listen and translate feature. Google is testing a colorful magnifying glass in the search results. Google Ads can automatically apply recommendations and Google Discover ads now supports recommendations. Google Ads is consolidating the advertiser identity verification and business operations verification programs under a unified advertiser verification program.
Search Engine Roundtable Stories:
- Google Mobile Search Tests Colorful Magnifying Glass In Search Bar
Google is testing making the black/gray magnifying glass in the search bar of he mobile search results page a bit more colorful. Well, the magnifying glass has the Google colors with red, green, yellow and blue. - Google Ads Can Auto Apply Recommendations & New Recommendations For Discovery Campaigns
Google Ads can now automatically apply recommendations at scale, also Google Discovery campaigns now support recommendations and Google added more tools for your video ad campaigns. - Google Local Pack Listen & Translate Feature
Google seems to be testing a feature to help searchers listen to how to pronounce a company name with a microphone icon. Google is also testing in that local pack a “translate more” link. - Google May Share Your Google Discover Likes Anonymously With Publishers
You know how you can like the Google Discover stories Google puts in your Google home page feed by clicking on the heart icon? Well, did you know that Google may share those likes with publishers, anonymously? - Google Ads Will Consolidate Advertiser Identity & Business Verification
Google Ads will consolidate the current advertiser Identity verification and Business operations verification programs under a unified Advertiser verification program to provide a simplified and improved advertiser experience in March 2022. - Both Google Ads & Microsoft Bing Ads Revenues Up 32%
Last week, Microsoft reported earnings and yesterday Google (Alphabet) reported earnings and both companies showed a 32% increase with their advertiser revenues… - Break Dancing At The GooglePlex
Here is a video someone uploaded of themselves break dancing at the GooglePlex, Google’s headquarters in Mountain View, California. I think it is break dancing, I can be wrong but you can check out t
Search Engine Land Stories:
Other Great Search Stories:
Analytics
Industry & Business
Links & Content Marketing
Local & Maps
Mobile & Voice
Search Features
Other Search
Feedback:
Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.
SEARCHENGINES
Google Showing Fewer Review Rich Results In Shopping Category

Google may be showing fewer reviews in the search result snippets, fewer review rich results, specifically when you filter by the shopping vertical. This seemed to happen right when Google released the Google Product Reviews update, there was a five percentage point drop in the number of review snippets for this category.
Aleyda Solis noticed this and posted on Twitter that when you filter the Semrush Sensor chart in the Shopping category and then dig into review stars, you will see the drop from about 69% of results having review stars to only 62%. Here is the chart:
Here is Aleyda’s tweet:
Analyzing the product reviews update outcome for ecommerce clients and can’t help to notice the drop of reviews search features around that time reflected in the shopping category of @semrush Sensor, which doesn’t happen across *all* websites categories 👀 pic.twitter.com/nLWgRxCVu8
— Aleyda Solis 🇺🇦 (@aleyda) August 9, 2022
Super interesting and yes, the product reviews update can result in rich results not showing up, so it does make sense that this directly impacted that category. But I am surprised the results that replaced those sites do not have review rich results to replace them. Something seems out of whack.
The other tools do not let you filter by vertical and SERP feature. Did you notice this?
Forum discussion at Twitter.
Source: www.seroundtable.com
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