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Daily Search Forum Recap: June 20, 2022

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google added clearer documentation on product rich results for product variants. Google said changing your logo on your site for a theme change likely won’t hurt your SEO. Google Local Service Ads now requires five reviews, up from one review. Google said web sites that are good are also good for SEO. We posted the Juneteeth and Father’s Day Google Doodles and the last vlog interview with Alcides Aguasvivas.

Search Engine Roundtable Stories:

  • Google Local Service Ads Reviews Requirements From One To Five Reviews

    Google has updated the local service ads requirements to require you to have five reviews. This is up from the previous requirement of having to have only one review.

  • Changing Your Logo Hurt Your SEO Or Google Rankings? Probably Not.

    Google’s John Mueller was asked if swapping out your logo on your site for the site’s birthday with a special birthday logo can hurt your SEO. John said on Twitter “I’ve never seen issues around that.” In fact, Google does it all the time on its home page and heck, I swap out the theme on this site for special days as well.

  • Google Clarifies How To Use Product Rich Results On Product Variants Pages

    Google has updated the product rich results support page to add details around how these rich results can be used for product variants where each product variant has a distinct URL.
  • Google: Good Web Sites Are Good For SEO

    Google’s John Mueller stated somewhat of an obvious statement, saying basically that building a good website is often good for SEO. He said on Twitter “A lot of good accessibility best practices are also good SEO best practices, and just generally, making a site better for users often results in indirect, overall positive effects too.”

  • DuckDuckGo On The Decline In 2022

    Looks like DuckDuckGo, the privacy focused search engine, is on the decline. In January 2021 it broke the 100 million searches per day mark but since April 2022 of this year, it has dipped below that mark each month.
  • Vlog #178: Alcides Aguasvivas On Proper Infrastructure For Sites To Perform Well In Search

    In part one, Alcides Aguasvivas is a co-founder of Pix-l Graphx spoke to me about how he started him firm 18 years ago while in college. In part two we spoke about local SEO for small businesses. In part three we talk about site development and the importance of solid site infrastructure.
  • Google Jumpsuit & Dress

    I spotted these folks on Instagram wearing Google uniforms for a reception at the Google office in Brazil. They are jumpsuits for the men and dresses for the women with embroidered logo attached.

  • Google Juneteenth Doodle Replaced Father’s Day Logo

    Today is both Father’s Day and Juneteenth and Google had both logos on its home page for the day. Google first placed the Father’s Day logo up on Google.com early this morning and for some yesterday. Then Google later on today, June 19th, replaced the Father’s Day Doodle with the Juneteenth Doodle.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

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Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



Source: www.seroundtable.com

SEARCHENGINES

Google’s Interesting Finds SERP Feature Goes Missing From The Search Results

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Google's Interesting Finds SERP Feature Goes Missing From The Search Results

It seems that Google’s Interesting Finds feature has been removed from the mobile search results. I’m not sure when it was removed exactly, but the removal could have happened a while ago. I realized this while analyzing the SERPs for several clients that once had a number of listings ranking in the Interesting Finds feature. After noticing the removal of the module, it hit me that I haven’t seen Interesting Finds in some time…

To refresh your memory, Interesting Finds was a powerful mobile SERP feature that provided a three-pack of listings. You could also click to reveal up to twenty additional listings from the default Interesting Finds module. It could even sometimes rank number one in the mobile search results and could enable sites to double dip in the SERPs by yielding the same listing multiple times for a query (once in the module and once outside the module). I covered Interesting Finds heavily in my Search Engine Land post about the feature.

This is important to understand since it could be impacting traffic from Google for sites that used to rank well in Interesting Finds. Again, sites could double dip when a url ranked in the Interesting Finds module (ranking in the module and outside the module in the top 10). Just a heads-up to check your reporting for queries that yielded Interesting Finds to see the impact.

What Took Its Place?
While analyzing the SERPs for the queries that previously yielded Interesting Finds, I’m seeing several other SERP features instead. For example, Visual Stories (Web Stories), Short Videos, Google’s new grid layout (which combines linking to Google images and third-party sites), organic product listings, “Found on the web“, etc.

Here are some examples of what Interesting Finds looked like in the past and then some of the features I see now:

Before:

After Interesting Finds was removed:

Before:

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After Interesting Finds was removed:

Before:

After Interesting Finds was removed:

I will ping Google to see if they can provide more information about why the feature isn’t showing up in the mobile SERPs anymore. I’ll update this post with any information I receive.

Forum discussion at Twitter.

This is a rare contributed article by Glenn Gabe, an SEO Consultant at G-Squared Interactive focused on major Google algorithm updates and other disturbances in the SEO force.



Source: www.seroundtable.com

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