SEARCHENGINES

Daily Search Forum Recap: November 22, 2022

Published

4 months ago

November 23, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google has now documented its ranking updates/systems that they are using and some notable ones that were retired. Google also added a new search spam policy named policy circumvention. Google’s Gary Illyes asked for URLs that should be indexed but are discovered and not indexed. Google said the last batch of sites not on mobile-first indexing will be moved over soon. Google AdSense launched a new rewarded ad gate beta program.

Search Engine Roundtable Stories:

Google Documents Search Ranking Updates As Systems; Labels Live Or Archived Notable Algorithms

Google has published a new document named a guide to Google search ranking system. That document outlines the “notable” ranking updates that are currently live and running for Google Search and also some of the historical updates that are either no longer in use or incorporated into other algorithms.

Google’s New Spam Policy: Policy Circumvention

Google has added a new spam policy for policy circumvention. The new section was added to the Google spam policies document and basically says if you try to go around the Google spam policies, you can be penalized.

Google Wants Examples Of URLs That Should Be Indexed But Are Discovered – Currently Not Indexed

Gary Illyes is back on social, not Twitter, but on Mastodon and he asked for examples of URLs that you think should be indexed but instead give you the status Discovered, currently not indexed in Google Search Console.

Google: Last Batch Of Sites Moving To Mobile-First Indexing Coming Soon, Again

Once again, Google’s John Mueller said the last batch of sites still being indexed using desktop indexing is going to be moved over to mobile-first indexing “soon.” John said this on Twitter this morning, saying “The last batches of sites are afaik coming soon.”

Google AdSense Rewarded Ad Gate Beta

Google AdSense is testing a new ad type for publishers named Rewarded Ad Gate beta program. This program is something Google has in AdMob and basically lets you serve some of your more “loyal” visitors with longer-form ads, even playable ads.

Stan, The Google Patriotic Dinosaur

Stan is Google’s dinosaur and if you have been watching these search photos of the day, you have seen Stand dressed up often. Here he was dressed up in US army, air force, etc stuff probably for Veter

Other Great Search Threads:

Search Engine Land Stories:

Feedback:

Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.

Source: www.seroundtable.com

Related Topics:Daily Forum November Recap Search

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SEARCHENGINES

Google Says Google Ads Can See A Significant Performance Impact By Not Migrating To GA4

Published

6 hours ago

March 25, 2023

Entireweb News Bot

As we approach the Google Analytics 4 migration deadline, Google Ads Liaison, Ginny Marvin reminds advertisers that some “advertisers could see a significant performance impact” in their ad campaigns if they do not migrate.

Ginny wrote this on Twitter, first talking about the Google Analytics 4 deadline, saying “the GA4 deadline is fast approaching. Universal Analytics properties will stop processing new data on July 1.” Ginny added, “that means new data will stop flowing from UA properties into Google Ads which could significantly impact campaign performance.”

The GA4 deadline is fast approaching.
UA properties will stop processing new data on *July 1*.

That means new data will stop flowing from UA properties into Google Ads which could significantly impact campaign performance.

— AdsLiaison (@adsliaison) March 23, 2023

Later, Scott Redgate asked about that, saying “for advertisers who are currently pulling in conversions from UA, and don’t upgrade, spend in campaigns like PMAX will drastically decrease if target ROAS/CPA is set (as system won’t detect any conversions). That could potentially have huge implications for Google’s revenue?”

Let’s say 20% of advertisers don’t migrate, and half of their spend is on campaigns like PMAX with ROAS set. Google prepared for a 10% haircut to top-line revenue?

— Scott Redgate (@sredg8) March 23, 2023

Ginny responded to this saying, yes, it can. “Advertisers could see significant performance impact if their conversion bidding is still set to UA after July 1. We encourage customers to migrate on their own now to be sure everything is properly transferred to GA4,” she wrote.

Advertisers could see significant performance impact if their conversion bidding is still set to UA after July 1. We encourage customers to migrate on their own now to be sure everything is properly transferred to GA4.

— AdsLiaison (@adsliaison) March 23, 2023

So you better migrate to GA4 by July 1, before it impacts your Google Ads performance.

Forum discussion at Twitter.

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SEARCHENGINES

Google Business Profiles New Manage Menu Feature

Published

12 hours ago

March 25, 2023

Entireweb News Bot

Google Business Profiles seems to have launched a new manage menu feature for restaurants in the web version of the business profile tool. It opens a “your menu on Google” box that lets you either manually build your custom menu in Google or link to your third-party menu partner.

Here is a screenshot from Tim Capper on Twitter who wrote, “New select your preferred menu source for restaurants.”

Yes, you had these options in the old Business Profile section but the user interface is new here within the new user experience to update your local business profile in Google.

Also, maybe a new menu snippet in Google?

↗️ Is this New snippet for menu? @rustybrick pic.twitter.com/gZFzh4uChJ

— Khushal Bherwani (@b4k_khushal) February 14, 2023

Forum discussion at Twitter.

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SEARCHENGINES

Bing Chat Image Creator Now Works In Creative Mode

Published

18 hours ago

March 25, 2023

Entireweb News Bot

A few days ago, I reported that Bing Chat has now integrated the Bing Image Creator tool. But the truth is, it was not integrated, not until at least after 4:30 pm ET yesterday, March 23rd. It now works in Bing Chat under “Creative” mode.

I have been trying it every few hours since it launched, and finally, at 4:30 pm ET last night, it began to work. Later last night, Bing even posted a more detailed blog post about this feature.

Here is an image of [a flower in mud] it made for me (click to enlarge):

To compare, this is what MidJourney made for me:

In any event, this was not launched when it was announced but Microsoft’s Mikhail Parakhin did say that on Twitter a few times. He said it on March 22nd, the day after it was announced, “Folks, we are aware that Bing Image Creator is overly restrictive with sensitive queries, had to be on the safe side at launch. As we gather feedback, we will be gradually fixing those issues. And it should be fully coming to Bing Chat tomorrow, fingers crossed.”

He then said it yesterday as well in this tweet:

Shipping today in Creative mode. Please give it a few hours.

— Mikhail Parakhin (@MParakhin) March 23, 2023

It going live:

As promised, we shipped image generation in Bing Chat Creative mode today. I find this ability to keep tweaking the image quite addictive. Still not Ingrid Bergman, though 🙂 pic.twitter.com/WZs9oNi4kD

— Mikhail Parakhin (@MParakhin) March 24, 2023

Here is a technical quirk about this image creator:

Not yet. As I explained previously, it is quite a bit more expensive, capacity-wise, we want to roll out text understanding and image generation everywhere first.

— Mikhail Parakhin (@MParakhin) March 24, 2023

Now it is live – so have fun!

Forum discussion at Twitter.

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