AI
Google Search Generative Experience Testing Links In AI-Generated Answers
It looks like all the negative feedback around the lack of links within the AI-generated answers that Google’s Search Generative Experience generates has made a difference. Google is testing links directly in those answers in the SGE results.
We are seeing these links in the form of classic-looking citations, in the form of button overlays and in the form of quotation overlays. I first broke this news at Search Engine Land but since then, we have seen additional link formats, which I have below.
Shalom Goodman was the first to spot the test and notified me of it on Twitter, he sent me these screenshots via email showing the links directly in the generative answer (click to enlarge them):
Those are two examples from Shalom, but this was what it looked like before Google added these links:
Here is a screenshot from Brendan OConnel on Twitter showing the button arrow down interface for the source:
Here is a GIF of that in action from Mike Futia on Twitter:
Glenn Gabe posted a screenshot on Twitter without the “bearclaw”:
Another spotting:
I haven’t dug into SGE queries much over the last few weeks but this is the first time I’m seeing these kind of in-line citations shown contextually for any kind of keyword. New? Or am I just late to the party? 😆 pic.twitter.com/tawGjofco8
— Blair MacGregor (@blairmacgregor) August 1, 2023
There is also this quote variant UI from Pete Meyers on Twitter:
Later on yesterday I started to see it myself, including on mobile search, here is my screenshot I posted on Twitter:
It is excellent to see Google testing ways to make the AI-generated answer in the Google SGE results more interactive and clickable.
Brendan OConnell also sent me this nice graphic summarizing the changes:
The issue of not linking to the specific product or company mentioned in the AI-generated answer still exists as Lily Ray pointed out:
Just curious, as I’ve seen you raise this point before. In ordinary web page snippets, there aren’t links to sites or products mentioned in snippets either. Why would you want SGE to do that? Would you want the same in web page snippets, too? Would you want a resource in SGE to…
— Google SearchLiaison (@searchliaison) August 1, 2023
Forum discussion at Twitter.
NEWS
OpenAI Introduces Fine-Tuning for GPT-4 and Enabling Customized AI Models
OpenAI has today announced the release of fine-tuning capabilities for its flagship GPT-4 large language model, marking a significant milestone in the AI landscape. This new functionality empowers developers to create tailored versions of GPT-4 to suit specialized use cases, enhancing the model’s utility across various industries.
Fine-tuning has long been a desired feature for developers who require more control over AI behavior, and with this update, OpenAI delivers on that demand. The ability to fine-tune GPT-4 allows businesses and developers to refine the model’s responses to better align with specific requirements, whether for customer service, content generation, technical support, or other unique applications.
Why Fine-Tuning Matters
GPT-4 is a very flexible model that can handle many different tasks. However, some businesses and developers need more specialized AI that matches their specific language, style, and needs. Fine-tuning helps with this by letting them adjust GPT-4 using custom data. For example, companies can train a fine-tuned model to keep a consistent brand tone or focus on industry-specific language.
Fine-tuning also offers improvements in areas like response accuracy and context comprehension. For use cases where nuanced understanding or specialized knowledge is crucial, this can be a game-changer. Models can be taught to better grasp intricate details, improving their effectiveness in sectors such as legal analysis, medical advice, or technical writing.
Key Features of GPT-4 Fine-Tuning
The fine-tuning process leverages OpenAI’s established tools, but now it is optimized for GPT-4’s advanced architecture. Notable features include:
- Enhanced Customization: Developers can precisely influence the model’s behavior and knowledge base.
- Consistency in Output: Fine-tuned models can be made to maintain consistent formatting, tone, or responses, essential for professional applications.
- Higher Efficiency: Compared to training models from scratch, fine-tuning GPT-4 allows organizations to deploy sophisticated AI with reduced time and computational cost.
Additionally, OpenAI has emphasized ease of use with this feature. The fine-tuning workflow is designed to be accessible even to teams with limited AI experience, reducing barriers to customization. For more advanced users, OpenAI provides granular control options to achieve highly specialized outputs.
Implications for the Future
The launch of fine-tuning capabilities for GPT-4 signals a broader shift toward more user-centric AI development. As businesses increasingly adopt AI, the demand for models that can cater to specific business needs, without compromising on performance, will continue to grow. OpenAI’s move positions GPT-4 as a flexible and adaptable tool that can be refined to deliver optimal value in any given scenario.
By offering fine-tuning, OpenAI not only enhances GPT-4’s appeal but also reinforces the model’s role as a leading AI solution across diverse sectors. From startups seeking to automate niche tasks to large enterprises looking to scale intelligent systems, GPT-4’s fine-tuning capability provides a powerful resource for driving innovation.
OpenAI announced that fine-tuning GPT-4o will cost $25 for every million tokens used during training. After the model is set up, it will cost $3.75 per million input tokens and $15 per million output tokens. To help developers get started, OpenAI is offering 1 million free training tokens per day for GPT-4o and 2 million free tokens per day for GPT-4o mini until September 23. This makes it easier for developers to try out the fine-tuning service.
As AI continues to evolve, OpenAI’s focus on customization and adaptability with GPT-4 represents a critical step in making advanced AI accessible, scalable, and more aligned with real-world applications. This new capability is expected to accelerate the adoption of AI across industries, creating a new wave of AI-driven solutions tailored to specific challenges and opportunities.
AI
Exploring the Evolution of Language Translation: A Comparative Analysis of AI Chatbots and Google Translate
According to an article on PCMag, while Google Translate makes translating sentences into over 100 languages easy, regular users acknowledge that there’s still room for improvement.
In theory, large language models (LLMs) such as ChatGPT are expected to bring about a new era in language translation. These models consume vast amounts of text-based training data and real-time feedback from users worldwide, enabling them to quickly learn to generate coherent, human-like sentences in a wide range of languages.
However, despite the anticipation that ChatGPT would revolutionize translation, previous experiences have shown that such expectations are often inaccurate, posing challenges for translation accuracy. To put these claims to the test, PCMag conducted a blind test, asking fluent speakers of eight non-English languages to evaluate the translation results from various AI services.
The test compared ChatGPT (both the free and paid versions) to Google Translate, as well as to other competing chatbots such as Microsoft Copilot and Google Gemini. The evaluation involved comparing the translation quality for two test paragraphs across different languages, including Polish, French, Korean, Spanish, Arabic, Tagalog, and Amharic.
In the first test conducted in June 2023, participants consistently favored AI chatbots over Google Translate. ChatGPT, Google Bard (now Gemini), and Microsoft Bing outperformed Google Translate, with ChatGPT receiving the highest praise. ChatGPT demonstrated superior performance in converting colloquialisms, while Google Translate often provided literal translations that lacked cultural nuance.
For instance, ChatGPT accurately translated colloquial expressions like “blow off steam,” whereas Google Translate produced more literal translations that failed to resonate across cultures. Participants appreciated ChatGPT’s ability to maintain consistent levels of formality and its consideration of gender options in translations.
The success of AI chatbots like ChatGPT can be attributed to reinforcement learning with human feedback (RLHF), which allows these models to learn from human preferences and produce culturally appropriate translations, particularly for non-native speakers. However, it’s essential to note that while AI chatbots outperformed Google Translate, they still had limitations and occasional inaccuracies.
In a subsequent test, PCMag evaluated different versions of ChatGPT, including the free and paid versions, as well as language-specific AI agents from OpenAI’s GPTStore. The paid version of ChatGPT, known as ChatGPT Plus, consistently delivered the best translations across various languages. However, Google Translate also showed improvement, performing surprisingly well compared to previous tests.
Overall, while ChatGPT Plus emerged as the preferred choice for translation, Google Translate demonstrated notable improvement, challenging the notion that AI chatbots are always superior to traditional translation tools.
Source: https://www.pcmag.com/articles/google-translate-vs-chatgpt-which-is-the-best-language-translator
AI
ChatGPT provides improved responses when you act as if you are tipping it
Here is some information you need to know:
A new study has shown that when you act like you are going to tip ChatGPT, it provides better and more detailed answers to queries. The programmer running the experiment believes that the lengthy responses are a result of the chatbot’s ability to incorporate the extra information from the questions into its answers.
During the experiment, the chatbot refused to accept the tip, saying that providing accurate and detailed responses is its primary job and that user satisfaction is its reward. The programmer also noted that the chatbot did not mention the tip at any point until it was brought up.
The study indicates that the quality and length of the responses improve when there is an incentive. However, it remains unclear how this affects AI-powered chatbots in general. The experiment provides insight into the impact of incentives on the reasoning and responses of AI models, such as ChatGPT.
There is also discussion on the impact of the tip illusion on chatbot responses and how this influences the AI’s performance. The programmer joked about owing ChatGPT $3000 in tips and even asked for the chatbot’s platform’s Venmo account details. If you have any thoughts on this, please share them with us in the comments.
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