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It Doesn’t Matter As Long As It Is Quality

Published

2 years ago

April 6, 2022

It Doesn't Matter As Long As It Is Quality

Google’s John Mueller was asked if it matters if your publish content written by outsourced resources versus in-house resources. John said it does not matter, Google does not differentiate between outsourced content versus in-house content. For Google, what matters is if the content is quality, no matter who writes it.

This came up at the 54:47 mark in the last hangout where John was asked “how much does it matter if a publisher is outsourcing content for scalability reasons versus having content created by staff or staff writers?”

John responded “I don’t think for the most part that we would differentiate. It’s more about the quality of the content overall.” He added “So that’s something where if you outsource the content and then you get good content back, then you publish that good content. So from from that point of view I wouldn’t say that outsource content versus in-house content is kind of different by definition when it comes to the overall quality.”

Then Rob asked John how would Google even know if content was outsourced or not? John said “I don’t know” and was then cut off, so he didn’t really finish that thought.

He then said when it comes to “aggregated content” that is an issue. John said “it would be different if you’re aggregating content from other sites. That’s something which we could pick up on. But if it’s really just someone in-house or someone from an agency writing the content for you. It’s the content that you’re publishing.”

Here is the video embed of this conversation:

Here is how Glenn Gabe put it, with some commentary:

Big if in a lot of cases. Very big if.

— Mordy Oberstein 🇺🇦 (@MordyOberstein) April 5, 2022

Fine… it’s a deal! But the link is nofollow. Not negotiable!

— Mordy Oberstein 🇺🇦 (@MordyOberstein) April 5, 2022

The topic of authors and if Google can recognize the author is an interesting one. Can Google judge if an author is real or not, does your content need to be written by real doctors or does the content need to be written in a way that a doctor would write it. Google has said the author is not a ranking factor before and Google has previously recommended that doctors review your medical content and have an expert write your content. But Google also downplayed renting experts names for this purpose even though Google has said before it tries to recognize the author details.

Forum discussion at Twitter.

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Google Hanukkah Decorations Are Live For 2023

Published

1 day ago

December 3, 2023

Entireweb News Bot

Hanukkah (aka Chanukah) starts this coming Thursday night, December 7th. Google has added its Hanukkah decorations to the Google Search results interface to celebrate. Google does this every year and I expect to see the same rollout in the coming weeks for Christmas and Kawanzaa but for now, since Chanukah is in the coming days, we have the Hanukkah decorations live at Google Search.

Here is a screenshot of the Chanukah decorations as they look like on the mobile search results.

You can see it yourself by searching on Google for [chanukah], [hanukkah], but not yet [חֲנוּכָּה‎] or other spelling variations yet but it should soon. It looks better on mobile than it does on desktop results.

To see the past, the 2023 decorations, 2021 decorations, 2020 Chanukah decorations, 2019 Google holiday decorations, the 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 and so on.

Happy Chanukah, everyone!

Forum discussion at X.

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SEARCHENGINES

Google Pay Accepted Icons In Google Search Results

Published

2 days ago

December 3, 2023

Entireweb News Bot

Google seems to be testing a Google Pay Accepted label or icon in the Google search results. This label has the super G logo followed by the words “Pay accepted” words next to search result snippets that support Google Pay and notate such in their structured data.

This was first spotted by Khushal Bherwani who shared some screenshots of this on X – here is one:

Here are some more screenshots:

Here is test and without test window for same query. pic.twitter.com/n9cYWBOsro

— Khushal Bherwani (@b4k_khushal) October 20, 2023

Brodie Clark also posted some screenshots after on X:

In continuation from the test from October, Google is now testing out a new Google Pay label associated with organic results. Last month, Google was testing Pay Accepted text, with this month changing it to Pay encrypted checkout. More details: https://t.co/MvFNoPmMDR pic.twitter.com/WDVVc4RbTO

— SERPs Up 🌊 (@SERPalerts) November 30, 2023

I tried to replicate this but I came up short.

This is not the first time Google had similar icons like this in its search results.

Forum discussion at X.

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SEARCHENGINES

Google Discover Showing Older Content Since Follow Feature Arrived

Published

3 days ago

December 2, 2023

Entireweb News Bot

Typically, Google Discover shows content that is less than a day old, but it can show content that is weeks, months, or even years old. However, typically, Google will show more recent content in the Discover feed. Well, that may have changed with the new Google follow feature.

Glenn Gabe, who is a very active Google Discover user, noticed that since the Follow feature rolled out, he has been seeing content that is weeks and months old way more often than before the follow feature rolled out. Glenn wrote on X that “this could also be playing a role. i.e. Google isn’t providing as much recent content, but instead, focusing on providing targeted content based on the topics you are following.”

It makes sense that if you follow a specific topic and if Google Discover only shows the most authoritative types of content, it might be hard for Google to find new content on that topic. So it does make sense that Google may show older content more often for that specific topic you follow.

Here are screenshots Glenn shared:

Google Discover Old Stories Follow