SOCIAL
Pinterest Announces Wider Launch of its ‘Shuffles’ Visual Collage App

After initially launching its new ‘Shuffles’ visual collage app to selected users back in August, Pinterest is now making the app generally available, so that anybody can create their own artistic collages from Pinterest-originated images.
As you can see in these example screens, Shuffles enables users to layer various photos of objects over each other in an artistic display, which can then be animated and/or set to music. Users can then share their creations in other apps, with the product images linked back to Pinterest to encourage more discovery activity.
Users can either select images sourced from Pinterest, or take their own, with Pinterest’s system them scanning Pinterest for similar objects.
As noted, the app was originally only made available to selected users, but even in limited release, it immediately sparked a trend among younger audiences.
As per TechCrunch:
“The app grew in popularity with Gen Z users, who used the creative expression tool to make “aesthetic” collages, sometimes set to music and posted to TikTok, or shared privately with friends or the Shuffles community. This resulted in Shuffles surging to become the No. 1 Lifestyle app on the US App Store in August.”
It’s since declined in popularity, but that initial surge could point to opportunity, which could help to further promote Pinterest use, if there is broader interest.
And the images you can create are interesting, while the linkage back to actual products that people can buy is another variation on the artistic theme, which adds another aspect to the process.
It could be a good way for Pinterest to reach a broader audience, and encourage more use. Pinterest itself has seen a resurgence of late, as more users come to the app for product discovery, and the Shuffles process seems like a good complement to regular Pin engagement, in alignment with emerging usage trends.
You can download Shuffles in the respective app stores from today.
SOCIAL
Persuading Anyone Is as Simple as this Technique Proven by a Leading Psychologist. It Comes Down to 4 Simple Words

You can read this article to find out — but, of course, it’s your choice. Much of what we do in life is an act of persuasion. As a father to two small children, I can tell you that at any moment in my day-to-day life, I am trying (usually failing) to convince the two little ones to do something: …
Source link
SOCIAL
Snapchat Provides Posting Tips on How to Maximize Your Platform Presence

Looking to build your organic presence on Snapchat, and maximize your reach and resonance with Snap users?
This might help – this week, Insider got hold of a pitch deck that Snap has been sending to users that have been selected for its ‘Snap Stars’ influencer promotion program.
Snap Stars, as Snapchat describes, are:
“…public figures or creators who bring some of the best and most entertaining content to Snapchat. Through their unique perspectives, Snap Stars give their audiences unprecedented access into a diverse and global set of interests, including the arts, beauty, news, gaming, music and more.”
By joining the program, Snap Stars are eligible to have their content featured across the app, and once creators are accepted into the program, Snapchat provides them with a range of notes on how to make more effective, app-specific images and clips.
As per Insider, those tips include:
- Focusing on ‘day in the life experiences’ by posting 20 to 50 Snap stories a day, so that subscribers are engaged for longer
- Posting directly to the Snap Map, a feature that allows Snapchat users to see each other’s location, so that users who aren’t subscribed can easily discover your content
- Making a strong ‘tile’ on your feed, which is the most recent Snapchat photo or video taken
- Captivating viewers in the first one to three snaps so they watch the whole story
- Encouraging non-subscribers to subscribe a few times a week, and subscribers to turn on story notifications
- Using captions, since a lot of people watch stories with sound off
- Balancing commercial content with authentic personal content
So, that’s a lot – 20 to 50 Snaps every day is a big commitment, and it’s likely going to be hard for most people or businesses to provide consistently entertaining content at that scale.
But as with all social platforms, maintaining consistency, and building presence is important, and showing up is a big part of that. As such, it’s not surprising that Snap’s pushing regular posting. But even then, it’s a lot.
And do people really like that ‘day in the life’ stuff – like ‘Going to the shops’, ‘At the shops’, etc.?
I’ve seen many wannabe Snapchat do this, and it feels like overkill – but I guess, if you’re entertaining, and you know the platform, that could help to further ingratiate your profile with your audience.
Posting direct to the Snap Map is another interesting tip, which could help to improve discovery, while managing how your profile appears in the app is another opportunity to get attention.
Most of the tips here are pretty straightforward, and what you’ve likely read before. But the output rate that Snap recommends is significant.
Then again, this is for users that Snap wants to turn into platform-specific influencers, so it may not relate to people not in that category. Still, some interesting food for thought.
Time to start Snapping your every activity throughout the day.
SOCIAL
LinkedIn Adds New Option to Share a Post with Multiple Members at Once

LinkedIn has added a new option to forward a LinkedIn feed post to multiple members at once, while you’ll also now be able to create a new group message when forwarding a post.
As you can see in this sequence, you’ll now be able to select multiple recipients when sharing a LinkedIn post, with the capacity to either forward the post to each member separately, or create a new chat group with the selected users. You can also add a personal note to your message to include your own thoughts or points.
It could be a good way to spark more in-depth discussions in the app, and encourage engagement, while you could also use this to introduce connections to each other over shared interests.
With more social media interactions switching to DMs, every platform is now working to optimize DM sharing, and provide additional ways to lean into more private engagement behavior.
LinkedIn also recently added new DM tagging options, to help categorize your messages, along with its ‘Focused Inbox’ approach, which separates your Inbox messages into ‘Featured’ and ‘Other’ folders, which can also help to streamline engagement.
LinkedIn recently reported that conversations in the app are up nearly 20% year-over-year, which is why it’s now looking to improve its DM options, and facilitate even more of these conversations.
And again, the broader usage shift has seen more and more people shying away from public posting, and the angst that can come with it, to enclosed group sharing – which LinkedIn is looking to better facilitate with this update.
LinkedIn’s rolling out the new multi-forwarding option to all users from this week.
-
AMAZON6 days ago
The Top 10 Benefits of Amazon AWS Lightsail: Why It’s a Great Choice for Businesses
-
SEARCHENGINES4 days ago
Google Search Status Dashboard Adds Google Ranking Updates
-
SEO2 days ago
Optimize Your SEO Strategy For Maximum ROI With These 5 Tips
-
WORDPRESS5 days ago
Internal Linking for SEO: The Ultimate Guide of Best Practices
-
SEARCHENGINES3 days ago
Google Search Console Shows If embedURL Page Uses indexifembedded
-
SEARCHENGINES3 days ago
Google Bard Won’t Link To Sources Too Often
-
SEARCHENGINES2 days ago
Google Mars Space Office Design At Belo Horizonte, Brazil
-
PPC6 days ago
PPC Campaign Testing: The Dos & Don’ts to Turn Risks into Rewards