Over the past couple of days, I’ve seen more chatter of ranking movement for those SEOs initially impacted by the September 2023 helpful content update. I...
Google is coming under scrutiny after people discovered transcripts of conversations with its AI chatbot are being indexed in search results. While it’s unclear if this...
Google has been downplaying the importance of links in its ranking algorithm for the past couple of years now. But last Thursday, at PubCon, Gary Illyes...
Google has introduced a range of training resources centered on generative AI. Two comprehensive learning paths are now available on Google Cloud Skills Boost. An “Introduction...
Google’s John Mueller said it is very unlikely that the search company will roll back the last Google update, the September 2023 Google helpful content update....
Google’s helpful content update is still rolling out, and the SEO chatter is super heated this week, with tons of sites reporting huge drops. But the...
If you’ve been in digital advertising for long, you’re more than aware that the ad channels are constantly iterating on their offerings. It’s critical to stay...
If you’ve been following my Google helpful content update volatility story, you will notice that the Google tracking tools are showing very little volatility when the...
Google announced that it is expanding its AI-powered tools for Google Ads, its search ads platform. The AI-powered conversational tools to create ads is going into...
Google shared the latest updates to Google Ads’ automatically created assets and conversational experience to help more users leverage artificial intelligence (AI) to improve ad campaign...
