Conventional wisdom tells us that views, especially three-seconds ones, are a vanity metric. But Facebook tracks them for a good reason. In 2016, they analyzed their...
So, how’s Elon Musk’s Twitter takeover going? Well, not ideal. Today, in response to public criticism from Musk that Twitter’s methodology in counting spam and fake...
Google’s PageSpeed Insights added two new metrics to the PageSpeed Insights API and UI for Lighthouse. The two metrics are labeled experimental are now being collected...
Our very own Cydney D’Costa shares knowledge we’ve gathered from years of experience and countless hours serving clients. Prove to your clients their money and business...
Google has added a section to the Google Business Profile Performance Metrics (formerly Google My Business Insights) for products. This section shows you how your products...
Digital marketing and its corresponding metrics of success and ROI are evolving at break-neck speed. Over the last few years (and especially due to COVID), the...
Digital marketing and its corresponding metrics of success and ROI are evolving at break-neck speed. Over the last few years (and especially due to COVID), the...
Have you ever thought of distributing that quality content you created via Quora? I guess you hardly think of it. What if I tell you that...
When it comes to the Google page experience update and its metrics, Google may in some cases split up the scores/metrics it has into different sections...
Google Analytics collects a massive amount of data about user traffic and behavior on your website, ranging from acquisition to conversion. While the amount of data you...