Ginny Marvin, the Google Ads Liaison, said the Google Ads team has updated its additional best practices for Performance Max help document with more details on...
It’s safe to say that online advertising is a must for any business. We’re living in a digital age and, if you’re going to stand any...
Last week, Google held its Q1 earnings call, touting its year-over-year Search growth. The company reported $68 billion in Q1 revenue, with over 50% attributed to...
As social media usage evolves, so too do usage trends, and the content types that people find the most engaging, and more enticing in social apps....
The popular free Astra WordPress theme just updated to version 3.8.0, offering faster performance on the backend and the frontend, improving the workflow to make it...
Whether you think of email as an art, a science or both (as I do), there’s no escaping the reality that email is a numbers game...
It’s no secret that Google is pushing Performance Max campaigns on advertisers. In fact, Performance Max campaigns are replacing Smart Shopping and Local campaigns by the...
As we know by now, Google loves to keep us on our toes in terms of the requirements for success with its ranking algorithm. One of...
Digital marketing’s contribution to company performance dropped significantly last year, according to leading marketers surveyed in a new report. Deloitte’s CMO Survey found only 21% of...
Google announced three new features to Performance Max campaigns in Google Ads. These including New customer acquisition goals, new Performance Max insights reports, a one click...