Google Ads announced that Google will start the process of automatically “upgrading” accounts to Performance Max for Local campaigns. Automatic upgrades will gradually progress and finish...
Google Ads is beginning to roll out a tool that allows advertisers to self-upgrade eligible Smart Shopping and Local Campaigns to Performance Max. Earlier this year,...
The pandemic and resulting consumer behavior changes have led to a new era of eCommerce, with people around the world increasing their reliance on online shopping...
Google has confirmed it had a reporting issue in the Google Search Console Performance Report for Discover traffic. Google said the issue was on July 26th...
Last summer, as physical businesses began to reopen, analysts predicted one of the largest summer slumps we’d ever seen.
As AI begins to shape the landscape of digital marketing, content managers, copywriters, and digital marketers are starting to explore its potential applications for copywriting. It’s...
With changes coming to cookie tracking, marketers need to ensure that they’re updating their approach to digital tagging, in order to track performance as best they...
With changes coming to cookie tracking, marketers need to ensure that they’re updating their approach to digital tagging, in order to track performance as best they...
Measuring success in website performance is a tricky task for small business owners. It can be easy to apply the same approach that works when evaluating...
YouTube has provided some new answers to key questions about Shorts, its rapidly growing short-form content option, which is now being viewed by over 1.5 billion...