Squeeze pages and landing pages may seem interchangeable but have fundamental differences. In short, squeeze pages collect visitors’ email addresses, while landing pages drive sales conversions....
Microsoft Bing Blogs published new information about how the new AI-integrated search works, including details of a technology called Bing Orchestrator that works like a coordinator...
Google Analytics 4 (GA4) marks a major shift in thinking about how web and app properties are tracked. Formerly called “App + Web properties” in beta,...
The rise of everything AI makes it logical that there would also be dozens of AI-powered SEO copywriting tools designed to create content for your blog,...
Screenshot from Pi-Datametrics.com, January 2023. In the chart above, you can see that a “target” zone has been identified within Pi Datametrics Market Intelligence‘s Estimated Revenue...
Securing executive buy-in is crucial for your digital experimentation strategy. Without it, you’ll find yourself running into barriers that obstruct the success of...
Photo by Andrea De Santis on Unsplash Note: This article contains an affiliate link to a site or various sites. I get a commission at no...
Google announced the release of the February 2023 Product Reviews Update. The update applies globally to eleven languages and will take approximately two weeks to fully...
The demands placed on businesses by customers have increased significantly in recent years. Customers now want businesses to answer their beck and call 24/7, but they...
Many professionals point to the premeditated death of email marketing due to the growth of social media and their consequent investment by companies. However, those who...