The synergy between paid search (SEM) and natural or organic search (SEO) remains a popular topic due to the many benefits a business can experience from...
YouTube is adopting another feature popularized on TikTok, making it possible to reply to user comments with a short video. Currently an experimental feature, YouTube’s new...
Remember what life was like before the internet was widespread? What would you do if you wanted to figure out who was the head coach of...
Matt Mullenweg, the creator of WordPress, questioned why a revamp of the WordPress homepage and download page took weeks to almost finish when the same project...
What if you and your clients could look forward to video meetings instead of viewing them as a necessary evil? According to a Korn Ferry 2019 study,...
Content is a cornerstone of SEO. First of all, you must ensure you’re providing valuable content to get visible on the search engine results page (SERP)....
Zapier is an “automation platform.” If you look at this single phrase that defines its category, there is not much search demand: 200 monthly searches in...
As the role of search evolves to touch multiple marketing and consumer touchpoints, optimizing for the user has never been so important. This is reflected in...
A Pew Research Center survey of American teenagers ages 13 to 17 finds Facebook usage is down as they gravitate toward video-centric social media apps. The...
Publishers who updated to Yoast SEO 19.5 may have experienced more than they expected. Reports of fatal errors caused by the update soon began surfacing. Interestingly,...