If you’ve ever reminisced about a trip to Disneyland, many elements might make you nostalgic: the rides, the food, the well-trained cast members, and the feelings...
The transformation of how marketers need to approach analytics is underway. It is time to stop thinking about user flow and instead think of a series...
Regardless of the source, there’s one thing the research has in common; the analysis reveals the success rate of digital transformations is horrible. Embarking on a...
LinkedIn has published a new guide for tech marketers on the platform, which includes a range of helpful pointers and data-driven insights, which, in many cases,...
In the last few years, the use of technology has seen exponential growth in nearly every industry, and the insurance sector is no exception. Technology is...
Considering issues such as climate change and an ongoing global pandemic, humanity has plenty to worry about these days. And in terms of impact on both...
Digital transformation in the automotive industry is redefining the way vehicles are conceived, assembled, and operated. Technology is reshaping the automobile industry from automating and speeding...
If you have tapped into IoT’s connectivity alone, you haven’t explored even half of the technology’s potential. The real power lies in data-centric IoT. What is...
During the past few years, after I transitioned formally and more fully to the marketing operations and technology space, I’ve continued to feel a bit of...
As the events space continues to evolve, event marketers have a new option when planning live, virtual or hybrid experiences. Instead of using Zoom and showing...