While attending WordCamp Porto, I had an opportunity to attend Ivan Popov’s presentation on Headless WordPress. It is one of the obscure areas for SEO, and...
Google’s Search Advocate John Mueller answered a question in an SEO-office hours video about whether a CDN can improve ranking. Mueller responded with an in-depth answer...
The basic definition of ad rank has not changed over the years. Ad rank is the value that determines your ad position on Google Search, relative...
LinkedIn is launching a free tool called Business Manager that’s designed to simplify the marketing efforts of B2B professionals. LinkedIn Business Manager brings together tools from...
Domain names with keywords in them are considered valuable for a variety of reasons, including a long-standing idea that they might be directly or indirectly helpful...
CSS. HTTP. URL. HTML. It’s possible the only field that uses more acronyms and initializations than web marketing is the military. The military uses them to...
Creating measurable leads is essential for driving sales. But you cannot drive sales if your landing pages don’t convert. Landing pages play a crucial role in...
Google Ad Manager receives eight changes and tweaks in a recent update including integration with Google Analytics 4 (GA4), optimized pricing, and more. In addition, Google...
Did you ever play Tetris? If so, you probably remember how there was no real way to “beat” the game. It basically just got faster and...
The right search query is a Goldilocks-style effort: Not too specific that you get no results, and not too broad that you get too many. Semantic...