Imagine you’re researching for a blog post. You find a fantastic image that adds a lot of depth to your content. The problem is, that the...
If done correctly, infographics are a great visual to grab the readers’ attention while effectively communicating key points you want them to focus on within your...
What’s the hype with chatbots? We’ve all been there at some point as customers where we have a burning question we need an answer to, and...
Remarketing tools effectively direct advertisements to people who have already shown an interest in your business. Your team might consider remarketing as a way to reengage...
Google has come out swinging against a law proposed by the Canadian government that would force the search engine to pay publishers for listing content. Canada’s...
Meta released its latest widely viewed content report showing what the most popular posts were for the second half of 2021. In addition, the report includes...
A goal is only as useful as the thoughtfulness of creating it. Like many overused marketing terms and cliches, a “goal” can become an overbearing or...
On a day when most of Madison Avenue was focused on the TV Upfronts, TikTok launched Branded Mission this morning. It’s an innovative (and subversive) way...
In a fascinating burst of synchronicity, I was halfway finished with this blog when the news hit about Google’s digital marketing certification course mentioning keyword density...
SEO (short for search engine optimization) is the practice of tweaking your website so that it ranks higher on search engines like Google. If your site...