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Google has come out swinging against a law proposed by the Canadian government that would force the search engine to pay publishers for listing content. Canada’s...
Meta released its latest widely viewed content report showing what the most popular posts were for the second half of 2021. In addition, the report includes...
A goal is only as useful as the thoughtfulness of creating it. Like many overused marketing terms and cliches, a “goal” can become an overbearing or...
On a day when most of Madison Avenue was focused on the TV Upfronts, TikTok launched Branded Mission this morning. It’s an innovative (and subversive) way...
In a fascinating burst of synchronicity, I was halfway finished with this blog when the news hit about Google’s digital marketing certification course mentioning keyword density...
SEO (short for search engine optimization) is the practice of tweaking your website so that it ranks higher on search engines like Google. If your site...
Do you run an ecommerce business? Have you added apps to your site to improve the user experience? You may have added a handful. But, perhaps...
Not every page on your website will earn you backlinks. That is one of the many reasons why link building is hard. Pages need links to rank....
Have so-called “link building experts” burned you in the past? Did their methods, results, and communication around backlink services seem “off”? The sad reality is that...
Microsoft Bing announced a new AI technology that will bring 4K image experience to websites through Microsoft Edge, automatically enhancing website images. The technology, called Turing...