Keyword research, the bread and butter of my trade. Everything, from SEO to content marketing to customer engagement, is hinging on finding and cornering the best...
So… I lost a consulting job last week — and how it happened is a great lesson for freelancers and agency owners. Some backstory: An agency...
Looking to expand your marketing capabilities? Then you should know what are the benefits and challenges of going in-house vs outsourcing marketing. Some companies have been...
Life can get crazy… Holidays, trips, family and personal life: There are lots of things that may stand in your way to being consistent with your...
You hear a lot about Google algorithm updates. But what are they — and how much do writers need to track Google’s every move? For those...
Gone are the days when going digital is just a nicety or an add-on for your businesses. With the pandemic going on, it has significantly affected...
When your email response rates seem to be persistently low, it can be extremely frustrating. You keep tweaking things, but the results don’t seem to change....
Are you new to SEO writing, and you’re learning how to set up your freelance writing business? Or, have you been writing SEO content for a...
In my previous entry, I talked about how big of a chunk links are to your site’s SEO. In this one, I’ll be talking about the...
Google’s Product Reviews update was announced to be rolling out to the English language. No mention was made as to if or when it would roll...