Pay-per-click (PPC) advertising is hands down one of the best ways to reach potential customers, build brand awareness and get them to buy your products or...
A study published by Microsoft aims to identify the most important trends in marketing for the 2020s. The study contains a section on trends in marketing...
DuckDuckGo has been spotted serving quick answers in search results, which are largely similar to Google’s featured snippets. Ross Hudgens shared a screenshot on Twitter which...
Since its release in 2003, WordPress has never stopped growing. In fact, it now powers 34% of the web. WordPress 5.3 (released on November 12, 2019)...
Google has issued an official statement in response to widespread criticism of its recent changes to desktop search results. Last week, Google updated the look of...
This is going to be a hard one to judge because I see chatter within the SEO community and also many of the tracking tools are...
Google’s Danny Sullivan has confirmed that webpages in a featured snippet position will no longer be repeated in regular Page 1 organic listings. This is a...
At the close of the decade and the start of a brand new year, I have taken some time to reflect on SEO trends that emerged...
Whether you are a part of an in-house marketing team or an agency, something is usually consistent in both as far as teams go. Now, I...
Not all website elements are created equal. Some matter – and some matter a ton. So what are your site’s standout elements? Here are five: Customer...