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Recent Ruling Against Meta Threatens Ad Targeting, Tech Industry Warns 11/22/2023

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Recent Ruling Against Meta Threatens Ad Targeting, Tech Industry Warns 11/22/2023

Published

3 years ago

on

November 22, 2023

By

Entireweb

Recent Ruling Against Meta Threatens Ad Targeting, Tech Industry Warns 11/22/2023

A recent California appeals court decision against Meta Platforms threatens to disrupt online advertising by effectively banning demographic targeting, the tech organization NetChoice warned this
week.

The decision, handed down in September, allowed California
resident Samantha Liapes to proceed with a lawsuit claiming that Facebook violated the Unruh Act — …

Related Topics:A recent California appellate decision against Meta Platforms could effectively ban demographic ad targeting Facebook Industry Meta Ruling Social Targeting tech the tech organization NetChoice warned this week. 11/22/2023 threatens Warns

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