A recent California appeals court decision against Meta Platforms threatens to disrupt online advertising by effectively banning demographic targeting, the tech organization NetChoice warned this week....
This is interesting. As part of its ongoing IP enforcement efforts, Meta has teamed up with luxury fashion brand Christian Louboutin to file a joint lawsuit against...
It can be challenging for local businesses to break through and get found–particularly online. Local SEO has grown in importance over the past few years for...
Scammers targeting Facebook users Source link
Google has released a new spam update, the October 2023 spam update. This update goes after cloaking, hacked, auto-generated, and scraped spam. But those sites written...
In July, a Nebraska teenager and her mother were convicted after the teen terminated her pregnancy using abortion pills. Among the prosecution’s key evidence was exchanges...
Microsoft announces the launch of Predictive Targeting, an artificial intelligence-powered advertising tool. The technology relies on machine learning to help advertisers reach new, receptive audiences and...
The audience targeting and segmentation of programmatic advertising are now available for out-of-home advertising. Beeyond Media, a programmatic digital out-of-home (pDOOH) demand-side platform (DSP), has launched...
A “quick fire” scam is taking on a life of its own, with fraudsters using a dodgy tactic. Photo / 123rf The latest “quick fire” scam...
Reddit has announced some new ad options, as it continues to refine its business focus, with a view to maximizing its revenue potential. Which has also...
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