Roku announced the Roku Advertising Watermark, a new authentication technology for its ad ecosystem. Free to use by publishers and advertisers, it confirms that ads are...
Advertisers are now able to optimize their product titles even further in Google Merchant Center. Google recently added a new optional attribute to Merchant Center called...
Twitter has added a new search bar into its ‘Setting and Privacy’ section, in order to make it easier for users to find what they’re looking...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
Sales enablement platforms can assist marketers in creating, maintaining and curating customizable content that supports sales efforts. Additionally, the analytics that sales enablement platforms offer can...
Constantly looking for ways to optimize your ad spend? Dreaming of a high-ROI paid advertising future? We’ve got great news — the future is now. Big...
TikTok has announced a new partnership with the National Hockey League (NHL) and the National Hockey League Players’ Association (NHLPA), which will see the NHL share...
Marketing operations can be a confusing subject. You will probably get blank stares when explaining marketing operations to someone else, especially if that someone is not...
Abandon your humanity and take on the form of the Armored Titan. As the anime adaptation nears its dramatic conclusion, the collaboration between the award-winning “Attack...
Have you been waiting on the edge of your seat for MozCon to start rolling out the lineup of speakers? Well, my friend, today’s the day...