Statistics show that 3-4 personas make up 90% of a company’s customer base! Here are 5 Reasons why your business needs to focus on your customer...
Local SEO has historically been seen as the art of directory optimization, Google Business Profiles, and locally-run ads. And while these methods are effective in getting...
You’ve submitted your resume, talked to a recruiter, and set up a date for the first interview with a great company. But in the days leading...
Riley Hope came to visit me at my office in October to talk SEO. Riley started in SEO by doing unpaid internships for non-profits after high...
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the...
You can’t throw a stone in SEO without hitting a link builder. Since Google’s earliest days, links are – and have always been – an integral...
As a PPC professional, you know how challenging it can be to get your ads noticed. It’s especially true when advertising on social media. Users scroll...
Are you one of the 7.8 million Americans who commute to work every day? If so, I’m guessing you’ve listened to a podcast or two. You’re...
Google has updated the design for the Google Ads live chat help box. Brett Bodofsky picked up on the change and to be honest, I have...
Google’s John Mueller answered whether Google uses Google Analytics data (like bounce rate and time on site) as well as whether Google uses Chrome browser data...