Earlier this year we reported on how Snap had acquired Berlin-based Fit Analytics, an AI-based fitting technology startup, as part of a wider push into e-commerce...
With Mother’s Day just around the corner, TikTok has published some new insights into how its users are engaging around the event, and how marketers can...
With economic activity set to ramp up significantly in the wake of the COVID-19 pandemic, and new work practices and processes, accelerated by the pandemic mitigation...
At its recent Analyst Day preview of upcoming tools and features, Twitter showcased its initial plans for new ‘Super Follow’ and tipping options, which will provide tools...
Ever since I read this Bloomberg story about how songs are engineered to go viral on TikTok, I’ve had one thought in my head, if you...
The decisions made in the planning stage of a new site launch can either constrain the site and force it to underachieve or serve as a...
The UK news publisher that owns the Daily Mail news organization filed a lawsuit against Google accusing it of abusing monopoly control of search to punish...
Snapchat has posted its latest performance update, showing solid increases in both usage and revenue throughout Q1 2021. The numbers will certainly raise some eyebrows, and...
TikTok has announced a range of new initiatives to help raise awareness, and increase take-up, of the COVID-19 vaccine as part of World Immunization Week. First...
Advancements in the advertising industry have led to data-driven methods to promote and market your business. One relevant example is programmatic advertising. A study found programmatic...