Several years ago, I worked in a startup with no marketing budget. No one had any marketing experience either. Being the only person who had read...
Today’s buyers value their experience with a brand over product quality and price. So, customer experience mistakes can turn away shoppers and leave your brand in...
To work freelance or to go in-house? That is the question. And the question is trickier now more than ever – especially for content marketers. According...
30-second summary: A visual identity is all the graphic elements that represent your brand making it unique and recognizable When visual identity is build consistently across...
Image: — © AFP Jung Yeon-je In the broad context, America, the most highly medicated, heavily armed, and financially encumbered nation on Earth, has now been...
Google began rolling out a revised link spam update on December 14, 2022, named the December 2022 link spam update. This update is new in that...
Looking for tips to help improve the performance of your video ads? This could be worth a look – Meta recently partnered with Analytic Partners to...
I always wondered why Google had status dashboards for hundreds of other products across Gmail, Drive, Google Ads, etc., but not for Google Search – its...
The days have grown shorter, and the weather has grown colder, which can only mean one thing: The end of the year is upon us. How...
Customer loyalty is an important factor in any business’s growth. It involves keeping customer engagement high, creating a positive customer experience, and encouraging customer retention. Loyal...