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Daily Search Forum Recap: December 12, 2022

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google Search Console is testing a new feature named content ideas. Google said popping in and out of the index is normal if you are on the edge of quality. Google seems to have rolled out the featured snippets perspectives feature. Google Maps shows “offer available” label in the map interface on business listings. Google said expired or repurposed domains are “SEO-flotsam.” Finally, I posted the final part of the vlog with Jeremy Meindl.

Search Engine Roundtable Stories:

  • Google Search Console Content Ideas – Experimental Feature

    Google Search Console is testing a new feature named “content ideas.” It is labeled as an “experimental” feature that brings Question Hub-like concepts directly into Google Search Console.
  • Google On Pages Popping In & Out Of The Google Index

    Google has spoken about being on the edge of indexing is similar to Google thinking those pages are on the edge of quality – they seem to go hand in hand. If Google does not deem the page to be high quality enough to be indexed, it won’t be indexed. John said the other day that it is common for a page to “pop into the index for a bit, and then pop out again.”

  • Google Featured Snippet Perspectives Now Live On Mobile?

    In August, we covered a new form of featured snippets in Google Search named Google perspectives. It seems like the perspectives feature is now live on the Google mobile search results.

  • Google Maps Displays “Offer Available” Under Business Profile Pins

    Google Maps can now display an “offer available” label under a business profile listing’s map pin in the maps interface. Businesses that add offers in their Google Business Profile may see the “offer available” label or pin below their map listing in the maps interface.


  • Google’s John Mueller: Expired & Repurposed Domains Are SEO-Flotsam

    Google’s John Mueller said that using expired domains, repurposed domains are “SEO-flotsam, index-cruft.” John went on to add that search engines have had a lot of practice with dealing with that appropriately.”
  • Vlog #201: Jeremy Meindl On Failing in Digital Marketing



    Part one and part two with Jeremy Meindl was more on black hat SEO stuff and now in part three, we get into more white hat topics talking about CRM targeting. Then in the last part, we spoke more about his failures over the years…

  • Android Brazil Soccer Statue At Google Office

    With the World Cup going on, someone in the Google office in Brazil, snapped a photo of the Android statue there that is a Brazilian soccer player.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



Source: www.seroundtable.com

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Unconfirmed Google Update Impacting Product Reviews Sites On January 26th

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Google Product Reviews Update

On Thursday, January 26th, there were some signs of a possible Google search ranking algorithm update. The signals and chatter I was tracking, honestly, were not at super high levels. However, now that I see Glenn Gabe shared some really shocking charts of sites previously impacted by Google updates but now seeing a big swing. This is not necessarily a product reviews update but rather sites in the product reviews space that are seeing massive swings on the 26th.

Let me first share Glenn’s charts, which he posted on Twitter and said, “Heads-up, run a product reviews site? Google pushed something on 1/26 that, once again, impacted some product review sites HEAVILY. These are sites I’ve documented before with crazy surges/drops, even outside of Product Reviews Updates. Let’s see if this sticks. I hope it does.”

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Here is that tweet:

Starting on the 25th, I began to see limited chatter kick into gear at WebmasterWorld. The chatter there was not specific to the product reviews update but it could have been related to it. Here are some quotes from there:

My site has been climbing rankings all week and yet today the traffic has been dismal (UK). Do I smell an update?

My ranks, as I said, have been getting better after being in decline steadily since this time last year. I haven’t done anything to improve. Could this mean that google are indeed looking at different ranking signals, not just links? I could have gained a link or two that has turned it around I suppose but no evidence so far.

After great improvement over the month of January, got a big bang down since January 24 onwards. Changes again?

Definitely, something is wrong with Google. My traffic is going down without any reason. Are there any delays with Analytics?

I don’t know what’s going on, but my website has been in free fall for a week now. And it’s the usual picture again, old news articles or meaningless keyword spam ranks in my area on the top places. It’s really no fun anymore …

Google Tracking Tools

Here are what the tracking tool are showing:

Mozcast:

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Semrush:

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Cognitive SEO:

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Advanced Web Rankings:

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RankRanger:

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Accuranker:

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SERPmetrics:

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Algoroo:

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So the tools are not lighting up but this update may have been something tweaked with the product reviews update, or a new update impacting product review sites or limited to those segments of websites?

Have any of you seen any big changes around January 26th?

Forum discussion at Twitter.



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Jeff Ferguson On Starting His Own Digital Marketing Agency

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Jeff Ferguson

In part one, we go through Jeff Ferguson’s long history in search marketing. Here, in part two, we pick up with him starting his own agency. Jeff explained how he was working at this arbitrage company, and they were not profitable for a decade, and then overnight, he helped them become profitable, and they were making a ton of money. But they didn’t do it right, and eventually, they took a major hit. So he was offered a package to leave but picked up doing consulting during that time. He ran his agency for ten years before merging with Amplitude Digital.

He loves agency life and doing his own thing. He is at a point in life where doing his own thing and owning his agency is where he wants to be. He does write a lot of content; he shares a lot of advice on Twitter and Facebook.

You can learn more about Jeff Ferguson at Amplitude Digital and follow him on Twitter @CountXero.


You can subscribe to our YouTube channel by clicking here so you don’t miss the next vlog where I interviews. I do have a nice lineup of interviews scheduled with SEOs and SEMS, many of which you don’t want to miss – and I promise to continue to make these vlogs better over time. If you want to be interviewed, please fill out this form with your details.

Forum discussion at YouTube.



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Google Pier 57 Display Wall

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Display Wall At Google Pier 57

Here is one of the many walls at the new Google Pier 57 location. You can see they set up a display wall that houses a Google surfboard, Google letters, Android figurine, and much more.

I spotted this on Instagram.

This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.



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