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Daily Search Forum Recap: January 12, 2022

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


We now have the first unconfirmed Google search ranking algorithm update of 2022, it happened on January 11th. Gary Illyes of Google wants to share more details about specific core updates but it seems others at Google do not. Most SEOs are not confident about giving advice for Google Discover. Google is still recommending you disavow whole domains, if you disavow. It is not wise to block whole countries or regions to improve your core web vitals scores.

Search Engine Roundtable Stories:

  • Google Search Ranking Update On January 11th (Unconfirmed)

    There may have been a Google search ranking algorithm update on January 11, 2022. This would be the first real unconfirmed update for the 2022 year. I am seeing both chatter spike up starting on January 10th and continue through today. Plus, many of the tracking tools are showing big movements in the Google search results.
  • Listen To Googlers Debate About Sharing More Details On Core Updates

    In the most recent Search Off The Record podcast, John Mueller, Gary Illyes and Martin Splitt debate about if and what they should share when it comes to the Google core updates. It seems like Gary Illyes wants Google to share more specifics about what each update does so SEOs can act on it, but if not, stop announcing them all together.

  • Poll: SEOs Not Confident In Giving Advice Around Google Discover

    Alan Kent from Google posted an “informal poll” on Twitter asking SEOs “how confident are you in giving advice or planning strategies for Google Discover?” The poll only had 161 responses, so it is super informal but it showed that most SEOs are not confident in this area.

  • Google Still Recommending Disavowing Whole Domains With Machete

    Google’s John Mueller said on Twitter “disavow the whole domain if you know there’s an issue with some of its links.” He said there is “no need to be exact when everything on a site is bad from your point of view.” This reminds me of the advice from Matt Cutts to use the disavow link tool as a machete.

  • Do Not Block Slow Countries To Improve Your Google Core Web Vitals

    It is probably not the best advice to block slow countries or regions with the goal of improving your Google search rankings. Yes, Google has a page experience algorithm that is mostly made up of speed factors from its core web vitals. But it is such a light weight factor, the benefits you’d see from blocking those users would not outweigh the negatives you see from blocking those users.

  • New Job Google Duffle Bag

    Here is a photo from an Instagram video of someone getting a new job at Google, a Project Management Apprentice job, where Google sent her a card and this duffle bag. Here is the video below.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.





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SEARCHENGINES

Google Can Assign Multiple Languages Per Page

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Google Can Assign Multiple Languages Per Page


Google generally likes you to stick with one language per page, that isn’t to say you cannot use different pages throughout your site with different languages. But if you do not listen and you put multiple languages on a page, Google can assign multiple languages to that page, said John Mueller of Google.

John Mueller said this at the 58:45 minutes where he said “We will still try to focus on the primary language if we can determine one. If we can’t determine one primary languages then we might use like multiple languages and assign that to the page.”

He then explains this in more detail saying “and you can sometimes see that if you do something like a site query for your website and then go into the advanced search settings and specify language. Then you can sometimes see like which language is being recognized for my website. And if you try other languages you might see that oh it’s being recognized for Dutch and English Which doesn’t mean that it has less weight in Dutch, it’s just well we recognize that it’s like a mix. And from that point of view it’s kind of something you can kind of double check there.”

He said he sees this sometimes with destination and vacation sites, he said “I think the one situation i would watch out for is if your page is recognized as being in a language that is not correct. Like for example, if you have an English website on vacation homes in Spain and all the addresses are in Spanish and all the place names are in Spanish and we think the whole page is only in Spanish then it will be hard for us to rank that page if someone is searching for vacation homes in Spain because we think oh this is all in Spanish this is not English what what this person is looking for.”

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Here is the video embed:

Forum discussion at YouTube Community.



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SEARCHENGINES

Daily Search Forum Recap: January 25, 2022

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


We spotted a dental clinic with the business name “dentist near me” – is that a good thing to name your business with near me in the name? Google’s John Mueller said it can assign multiple languages per page. Google Ads is actually testing emojis in its search ads, which is against its own guidelines. Newzdash reports that 67% of all Google searches have duplicate top stories to web result URLs.

Search Engine Roundtable Stories:

  • Business Name “Keyword Near Me” Might Not Be A Great Idea

    Chris Tweten posted a photo the other day on Twitter of a dental office sign with its company name – the company name is named “Dentist Near Me.” Of course, the SEOs in all of you are thinking, oh, this dental practice wants to rank for all [near me] related dental queries.
  • SEO Poll On Near Me Optimization Is Mixed

    Brodie Clark posted a Twitter poll asking “is optimizing a website for search term variations that include “near me” good practice for SEO?” The results were pretty almost evenly split amongst “yes” and “no”, with more people leaning to “it depends.”
  • Google Confirms Testing Emojis In Some Search Ads

    Google has confirmed it is officially testing placing emojis in some search ads. Darcy Burk spotted a pizza emoji on a search ad for Uber Eats and posted the screenshot on Twitter. Ginny Marvin of Google on the Ads Liaison Twitter account confirmed Google is testing placing emojis in some search ads.
  • Google May Assign Multiple Languages Per Page

    Google generally likes you to stick with one language per page, that isn’t to say you cannot use different pages throughout your site with different languages. But if you do not listen and you put multiple languages on a page, Google can assign multiple languages to that page, said John Mueller of Google.
  • 67% Of Google Searches Have Duplicate Top Stories & Web Results URLs; Newzdash

    Last week we broke the news that Google does some form of deduplication of the top stories and web results in some situations. John Shehata released some data from his Newzdash product showing that 67% of all Google searches have duplicate top stories to web result URLs and about 12% of top stories URLs get duplicated in the web search results.
  • Toddler Shredding Tricycle At GooglePlex Parking Lot

    Here is a photo of a kid, maybe of toddler age, shredding out his tricycle at the Google parking lot in Mountain View, California. I guess the parking lot is empty these days, so it is a good place t

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Mobile & Voice

SEO

PPC

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.





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SEO Poll On Near Me Optimization

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SEO Poll On Near Me Optimization


Brodie Clark posted a Twitter poll asking “is optimizing a website for search term variations that include “near me” good practice for SEO?” The results were pretty almost evenly split amongst “yes” and “no”, with more people leaning to “it depends.”

The poll has over 1,000 votes and goes well with the story from earlier today about how naming your business “near me” with a keyword phrase might not be the best idea.

Here are the poll results:

I just find it funny that most of these SEO polls about should you do X or Y almost never have strong confidence in either answer.

Forum discussion at Twitter.





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