In part one of my interview with David Melamed, we spoke about his background and the beauty of the search marketing industry. David Melamed and I in part two then spoke about the long term viability and success of search spam.
David explains he is pretty creative when it comes to coming up with ideas for websites to do well in search. He brought up some old local spam strategies that simply did not work. He said just the other day he received a question about exact match domains. In short, the shortcuts don’t work anymore. You need to be legit and do it the right way and build a real business.
This pivoted our conversation towards the topic about anti-trust issues with Google and how other search engines are just one click away. There are about 20 start up search engines trying to compete with Google. I talk about the early days of Google and we get into politics a bit.
We briefly also spoke about branded search results and the Google Ads policies around there. He is not happy with how Google handles branded searches and how competitors use that to their advantage. But he does not like that this is allowed and even more so, how Google broad matches on those competitor names.
Then we spoke a bit about easy it was to spam Google and search engines but nowadays it is simply not as easy. We spoke about some examples and also about the concept of testing platforms for SEO.
You can learn more about David Melamed on his website at davidmelamed.com.
You can subscribe to our YouTube channel by clicking here so you don’t miss the next vlog where I interviews. I do have a nice lineup of interviews scheduled with SEOs and SEMS, many of which you don’t want to miss – and I promise to continue to make these vlogs better over time. If you want to be interviewed, please fill out this form with your details.
Forum discussion at YouTube.
Google NYC Yellow Hallway
Here is a photo of one of the typical hallways you’d find in the Google New York City office. This one is very yellow, with a G super logo in black on the door. It makes me think of the yellow submarine…
I found this recently on Instagram.
This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.
Step-By-Step Guide To Earning Your Google Ads Certification
10 Ways Coding Skills Can Improve SEO Efforts
Google NYC Yellow Hallway
Google Lens Now On Google Image Search
Google Sitemap 50,000 Limit Based On Location URLs, Not Alternative URLs
THQ Nordic Digital Showcase Recap
Google Says Clicking On Your Site In Google Search Won’t Hurt Or Help Your Rankings
Stay Alive if You Can, with the ID@Xbox Survival Sale
25 Best SEO-Friendly Alternatives To WordPress Websites
Meta Publishes New Report on the Increasing Consumer Reliance on Business Messaging
Being In Close Contact With Google Doesn’t Benefit You
15 Excel Formulas, Keyboard Shortcuts & Tricks That’ll Save You Lots of Time
Top 7 Ecommerce Podcasts You Should Listen to in 2022
Main Advantages Of LED Lights You Should Definitely Know About
Google Testing More List View Top Stories With News Taking Over Web Results
How Do Enterprise & SaaS Marketing Software Solutions Differ?
The Ultimate Guide to Google Ads [Examples]
Marketers’ secrets to overcoming challenges
10 DuckDuckGo Facts For Digital Marketers & SEO Pros
Spreadsheets remain critical for marketers