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Google Adds Nine More Policies To Google Ads Strike Based System

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Google Adds Nine More Policies To Google Ads Strike Based System

In June 2022 Google will update the enforcement procedures for repeat violations with the addition of nine more policies in scope of the strike-based system. The three-strikes and your out policy system launched in June 2021 for Enabling Dishonest Behavior, Unapproved Substances and Dangerous Products or Services policies and soon Google will add nine-additional policies.

Google will begin implementing the strike-based system on June 21, 2022, with a gradual ramp up over a period of 3 months, the company said. The nine new policies that will fall within this strike-based system include:

  • Compensated sexual acts
  • Mail-order brides
  • Clickbait
  • Misleading ad design
  • Bail bond services
  • Call Directories, forwarding services
  • Credit repair services
  • Binary options
  • Personal loans

A strike is issued to your Google Ads account via an email and an in-account notification when your assets or ads violate a Google Ads policy multiple times. An account can receive a maximum of one warning and three strikes per policy violation.

Here are the strikes you can get, including a warning:

Warning: Google says it understands mistakes happen and you don’t mean to violate our policies — that’s why the first violation is only a warning. Note that you’ll only be warned once through an email notification. The next time your ads violate a Google Ads policy, you’ll get a strike. If you think Google made a mistake, you can appeal the disapproved ads.

First Strike: You will earn your first strike when we detect that you have continued to violate a specific Google Ads policy, even after receiving an initial warning. Your account will be in a temporary hold state for 3 days when you receive the first strike. If you take no action to either acknowledge or appeal the strike, your account will continue to remain on hold. Accounts in a temporary hold state cannot run any ads. Advertisers can, however, still access their accounts and all associated reports. Learn more about temporary account hold.

Second Strike: You will receive a second strike if you violate the same policy again within 90 days of the first strike. It will serve as the last and final notice for you to remove all policy violating assets or ads in your Google Ads account to avoid being suspended. Your account will be in a temporary hold state for 7 days upon receiving the second strike. If you take no action to either acknowledge or appeal the strike, your account will continue to remain on hold. Accounts in a temporary hold state cannot run any ads. Advertisers can, however, still access their accounts and all associated reports. Learn more about temporary account hold. Google will send you an email notification when your account is released from temporary hold.

Third Strike: You will receive a third and final strike if you violate the same policy within 90 days of the second strike. Your account will then be suspended for repeat violation of our policies.

Forum discussion at Twitter.

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Source: www.seroundtable.com

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Aurora Morales Recording Again in A Real Google Studio

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Aurora Morales Recording Again in A Real Google Studio

Aurora Morales of Google has done a nice number of videos for Google, specifically on the publisher monetization front. She did a nice number of those while at home since COVID. She now said she is back for the first time in a real Google studio recording.

She wrote on Twitter “Filming at an actual studio again (and not remotely from my apartment) has felt truly amazing. More policy video content coming.”

This is good to see – I was in one of these studios and they are the real deal.

This post is part of our daily Search Photo of the Day column, where we find fun and interesting photos related to the search industry and share them with our readers.



Source: www.seroundtable.com

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