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Google May 2022 Core Update

Published

2 years ago

June 13, 2022

As you remember, the Google May 2022 core update officially started on May 25th and officially ended on June 9th. But like we said initially, we felt it started or was being tested, before May 25th and now, it seems like there are more tremors, big tremors, for some sites days after this core update was announced as done rolling out.

There has been just a lot, I mean, a lot, of chatter since it was officially confirmed by Google to be done rolling out. Some are talking big reversals, with a huge sigh of relief. Some are seeing bigger hits, some are seeing nothing – like you would expect from any core update tremors. But is what we are seeing after June 9th part of this core update or something new? That is impossible for any of us to say. Of course, sites hit hard by the core update who are seeing big reversals a day or two after, have real reason to believe this is part of that May 2022 core update.

SEO Chatter

The chatter within the SEO industry since the core update finished has been through the roof. The comments in my last post are raging, there are almost 400 comments, which is a ton for a core update post. There is also a ton of chatter on social and in the forums at WebmasterWorld and Black Hat World. Let me quote some of what I spotted after the core update was confirmed done rolling out by Google.

My US traffic today is at 50% of average with just over 3 hours to go.

I’m seeing much higher non-usa traffic again today. UK / AU / CA / EU and Asia are all unusually high…meanwhile USA is -60% at 10am! The same thing happened yesterday….USA traffic is low until the early evening and then suddenly rises.

Whilst Thursday’s traffic was just above average my USA PVs were 33% of average continuing with lots of single PVs. Likewise today the USA is at 50% and yet again more single PVs which in itself is very unusual.

As far as I can tell, “update” is still rolling out, probably even accelerating. What they post in their Twitter account is worthless nonsense. They lie about everything, all the time.

Traffic is looking good here. Yesterday it was like someone tapped the brakes on everything. As of this morning it was flowing in really well and has maintained throughout the day.

Something odd is definitely occurring. Normally my impression rate will have some fluctuation from day to day. Over the last few days while traffic has remained steady my impression rate has been nearly identical. It looks like a flat line. Not that it means anything, its just odd to see.

Something is definitely going on this morning…I haven’t had one visit to my home page yet today, nor to most of my most visited landing pages. It’s early yet but an 88% decline in direct traffic, 21% decline in searches and a 37% decline in USA traffic compared to an average Sunday. Today will be a write-off unless it somehow reverts and bounces back later in the day.

18 hours of my Googleday gone and not yet at 50% of expected Sunday traffic. Improvements in UK SERPs for US unable to supply company websites, this is starting to get messy.

I am also noticing a lot of very thin pages ranking extremely well, as in one poor image and a couple of lines of generic text.

Traffic was effectively nil until 11am today…USA traffic is hugely down 63% and search is down 33% at 1pm. Non-USA traffic is normal.

At first my impressions were diving and average position recovering… the last 4 or so day, it’s vice versa.
To be honest… it was a mind hit as my clicks stayed the same but impressions and average position are fluctuating like crazy… still.

If it has happened with me. They must have realised it and we will see others coming back to SERPs as well.

I just hope this is not temporary.

@rustybrick any news on any rollback at all on the core update? Friend who got hammered when it first started rolling out got all his rankings back today

— Dan Richardson (@dan__richardson) June 12, 2022

Here is a chart from Glenn Gabe just minutes ago showing this as well:

To clarify, when I said 6/5 update, I meant tremor. The site was seeing nice gains with the May broad core update and then completely TANKED on 6/5 with the tremor. Now surging back as of yesterday. It’s wild to see. Welcome to Google Land. 🙂 pic.twitter.com/EJNd9DGytk

— Glenn Gabe (@glenngabe) June 13, 2022

There is really just too much to quote here but it just didn’t seem to fully end of June 9th…

Google Tracking Tools

Here is what the Google tracking tools are showing now, keep in mind, it looks like things are calming down today… But many, not all, of these tools showed a lot of volatility well after the update was announced to be done rolling out. Are these just those normal tremors? Are there delays in these tracking tools. Why does the chatter line up with these tools?

Either way, it seems things are calming down since yesterday and today across many metrics I track.

Advanced Web Rankings:

Cognitive SEO:

SERPstat:

Accuranker:

What are you seeing?

Forum discussion at WebmasterWorld and Black Hat World.

Source: www.seroundtable.com

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Daily Search Forum Recap: September 9, 2024

Published

17 hours ago

September 9, 2024

Entireweb News Bot

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google Ads will sunset enhanced CPC in March 2025. Google Business Profiles sends out broken appointment link notifications. Bing doesn’t yet use ProductGroup markup, but may use it soon. Bing treats 308 redirects like 301 redirects. Bing is testing a button for shopping results named “see details.”

Search Engine Roundtable Stories:

Google Ads Saying Goodbye To Enhanced CPC In March 2025

Google Ads emailed advertisers using Enhanced cost-per-click (eCPC) to let them know that in March 2025, Enhanced CPC will be sunset and any campaigns using Enhanced CPC will be migrated to Manual CPC bidding.

Google Business Profile Appointment Link Broken Notifications

Google is emailing some businesses when it detects that their Google Business Profile appointment link is not working. Google’s email says, “Fix your business Google link.”

Bing Treats 308 Redirects Same As 301 Redirects

Fabrice Canel from Microsoft said that Bing Search treats 308 redirects the same as they treat 301 redirects. This is the same as what Google said back in 2021, although Google has been a bit wishy-washy on redirects over the years.

Bing May Use ProductGroup Markup In The Future

Microsoft Bing may use ProductGroup markup in the future for its “captions” in the Bing Search results. Fabrice Canel from Microsoft said while they do not support it yet, “it’s on our radar” and “the team is closely monitoring its adoption.”

Bing Product Search Results With See Details Button

Bing is testing a big blue “see details” button for some of the product listings in its search results. Normally when you hover your mouse cursor over the products, they expand a little but now they are also showing a blue button to “see details.”

Google European France Fence

Here is the fence in front of the Google office in Paris, France, I believe. It is one of those European castle-like fences, but the polls are in the Google red, blue, green, and yellow colors.

Other Great Search Threads:

Search Engine Land Stories:

Feedback:

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Google Search Volatility Still Heated After August Core Update Rollout

Published

2 days ago

September 8, 2024

Entireweb News Bot

It is like the Google August 2024 core update didn’t finish rolling out, or maybe something else is going on, because I am still seeing a lot of signals of intense search ranking volatility in the Google Search results. The tools are all still heated and the chatter within the SEO community is still pretty lively.

I mean, Google may have announced the August core update is done rolling out, but maybe this is the remnants of the end of the rollout? It can also be a totally different update that Google did not confirm? It is hard to say but what we do know is that many site owners and SEOs are still seeing a lot of volatility and movement in the Google Search results.

It seemed to have started or continued the day Google announced the rollout was complete. The movement continued from September 3rd through today, September 6th.

Google Tracking Tools

Just look at these tools, you’d expect them to calm down a bit after September 3rd, but most have not:

Semrush:

SimilarWeb:

Advanced Web Rankings:

SEO Chatter

The chatter across WebmasterWorld, social and here did not die down at all. Here are some quotes:

G analytics is broken or this update killed my main site. Has anyone else noticed this huge drop today?

GA4 has practically been unusable for us. Even with just the basics. Traffic way down for us as well today.

Big drop yesterday and today looks terrible as well.

Someone could think that the end of the update was the update, cause just in time traffic got worse again, sales are non existent from google traffic. google user engagement is near to ZERO.

Traffic is ridiculously high since the return from Labor Day holiday for me. Search traffic is up 60% today at 1pm. Yesterday search was up 30% overall. Will be nice if that keeps up, but…

There’s been a lot of volatility here all day since yesterday. Moments of high traffic, followed by huge drops. Old pages receiving a lot of traffic, then disappearing… The update is definitely still active…

Something is going on for sure. The SEMrush Sensors still on a high range.

Like I commented earlier… Something happened on the 3rd of September.

Just when some of us thought we had a boost or was safe from the core update, Googlers hit the “Nuke!” button and now more sites got obliterated.

There is still something running. The traffic and serps are all over the show again. Many of our keywords are out of the top 100 again. Started 2 days ago.

Same here. 2 days ago I had many sales, which was very unusual. Now again nothing

I wrote earlier that there is still something moving around. We can look at 3rd September as the start point of this movement. The movement in and out of serps again.

100% agree. Something is going on for sure.

This type of chatter just goes on and on.

Again, I am not sure if this is the tail end of the completed core update or of this is something new. But something is still brewing.

Forum discussion at WebmasterWorld.

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Google August Core Update Done, Google Interview, Google Ads & Merchant Center News & The YouTube Algorithm SEO

Published

3 days ago

September 7, 2024

Entireweb News Bot

Google August Core Update Done, Google Interview, Google Ads & Merchant Center News & The YouTube Algorithm SEO

This week, the Google August 2024 core update finished rolling out, a bit earlier than expected. There is still search volatility, a lot of it, days after the core update completed. I also posted a huge interview with Google’s Danny Sullivan on the core update. I posted the big Google Webmaster Report for September 2024. Google updated its canonical doc to say do not specify fragments in your canonicals. Google Search finally supports AVIF images. Google is testing a new forum display for its search results. Google is testing a new shopping search design. Bing Knowledge panels has this table of contents that is interactive. Google Business Profile may be dropping the Q&A feature in some regions. Google is testing new map pin shapes. Google Trends email subscriptions are going away. Google will automatically link Google Ads and Google Merchant Center accounts. Google Ads now has a merchant products tab for images. Google Ads will opt out new accounts from serving ads on parked domains. Google Ads product category level insights is live. Microsoft Advertising announced a bunch of new features. Google Analytics 4 has new benchmarking data. I posted a bunch of videos from YouTube algorithm and SEO questions and answers. That was the search news this week at the Search Engine Roundtable.

Sponsor: BruceClay one of the founding fathers of the SEO space, doing search marketing optimization since 1996. Bruce Clay is big into SEO training, check out seotraining.com to learn more and check them out at bruceclay.com. Also, check out their new product, Prewriter.ai – this tool empowers writers to write better and more efficiently, so check it out.

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